Ordering meals is much more common among younger consumers, a survey finds, but even they don't do it too often.
TV spots and print coupons are commonplace in the restaurant industry, and consumers are accustomed to—and even prefer—those types of promotions.
This report analyzes the holiday shopping habits of consumers in Europe, particularly the adoption of Black Friday.
The rundown on the numbers you need to know today.
With Amazon’s fourth annual Prime Day a few months away, speculation has begun about what’s in store for 2018.
The rundown on the numbers you need to know today.
In a recent study from Periscope by McKinsey, which looked at CPG shopping trends, just 8.5% of US internet users said they don't like product suggestions when shopping digitally. Overall, most welcome them.
The rundown on the numbers you need to know today.
In a recent YouGov poll, over a third of US internet users were opposed to an online sales tax, but nearly as many said it should be required.
The rundown on the numbers you need to know today.
The rundown on the numbers you need to know today.
Retailers are rushing to bridge the online and offline worlds.
Retailers have begun to set their sights on teens, who make up a portion of Gen Z, as they enter adulthood and start competing with the millennials for marketing dollars. And this demographic is more keen on food than fashion.
The rundown on the numbers you need to know today.
Social platforms can be discovery vehicles, but getting an individual to click on an ad—and ultimately purchase something right from it—isn't easy.
While most consumers currently use smart speakers for mundane tasks like turning on lights, conversational commerce has captured the attention of marketers for its potential.
Consumers are always on the lookout for bargains, regardless if they're on a tight budget or in a position to spend freely—and many think shopping online is the way to find them.
The rundown on the numbers you need to know today
It might seem premature to start thinking about holiday ecommerce in spring, but lessons learned during the 2017 season can inform planning for this year.
A rundown on the numbers you need to know today.
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