According to a February 2018 survey of US internet users by CivicScience, only 1% of respondents use mobile payments as their primary payment method.

Brands are more likely to say it's the inability to trial or test a product or service, while for consumers, a poor interaction with a store associate can contribute to a lackluster experience.

A rundown on the numbers you need to know today.

Social commerce is one of those subjects that periodically grabs marketers’ interest, but has yet to take off in a major way.

The Better Business Bureau reports that online buying scams were the No. 1 type of fraud in 2017, up from fourth place a year earlier. The rise of digital shopping and growing comfort with sharing personal information online are factors in this growing category of fraud.

The retail segment, once considered immune to online competitors, could be feeling some pressure.

A rundown on the numbers you need to know today.

The big-box retailer is tossing its hat into the meal kit delivery game, but will it be enough to lure shoppers to its stores?

Consumers aren't just rushing to Sephora or Ulta Beauty to replenish their beauty essentials—they're also heading to a less obvious choice: Amazon.

Aside from performing routine tasks like setting alarms and making calls, connected smart speakers are becoming part of the path to purchase, with more than half of US users buying goods via such devices.

US consumers are fretting less about their finances. Fewer are living paycheck to paycheck and letting economic uncertainty prevent them from making purchases, according to a McKinsey & Company survey.

A rundown on the numbers you need to know today.

Retailers often feel pressure to reinvent the shopping experience. But are consumers so easily swayed by bells and whistles?

A rundown on the numbers you need to know today.

According to findings by coupon website RetailMeNot, a majority of US-based retail marketers plan to shift attention from baby boomers in favor of younger consumers.

A rundown on the numbers you need to know today.

Food items are the No. 1 unplanned buy across all age groups, according to two reports on US consumption habits.

Recent data releases from The NPD Group and Coresight Research signal a variety of trends driving the apparel market, but the growth of ecommerce is the most significant.

A rundown on the numbers you need to know today.

In another sign that reviews play an integral role in the shopping process, new data finds that roughly two-thirds of US internet users reference them at least often before making a purchase.