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Paypal Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Paypal
PayPal scores ‘conversational commerce’ partnership with Perplexity

PayPal scores ‘conversational commerce’ partnership with Perplexity

Article
May 14, 2025

With seamless in-app purchases coming, PayPal could turn Perplexity into a trusted, AI-driven checkout hub—especially for younger, AI-hungry consumers.

PayPal launches contactless iPhone, Android payments in Germany

Article
May 06, 2025

This launch could revolutionize PayPal’s in-store ambitions—and provide real competition for Apple Pay

Toast rolls out AI tool to help restaurants streamline and personalize their operations

Article
May 02, 2025

Payment providers are investing in AI to help streamline and personalize both the merchant and customer experiences

Agentic AI hype builds with Visa, Affirm, and PayPal launches

Agentic AI hype builds with Visa, Affirm, and PayPal launches

Article
May 01, 2025

The tech is dominating recent headlines as retailer and consumer interest explodes

Mastercard embraces agentic AI for payments

Mastercard embraces agentic AI for payments

Article
Apr 29, 2025

Agent Pay could transform the payments experience for consumers with hyperpersonalized recommendations

PayPal’s Q1 brought profitability improvements, slowing volume as part of larger transition

PayPal’s Q1 brought profitability improvements, slowing volume as part of larger transition

Article
Apr 29, 2025

Economic uncertainty could derail its efforts to reinvigorate growth

The First 100 Days of Trump

The First 100 Days of Trump

Report
Apr 29, 2025

In the first 100 days of his second term, President Trump has reshaped business strategy across retail, tech, healthcare, and media. Here’s how tariffs, regulation, and market volatility are forcing brands to rethink spend, growth, and planning.

PayPal aims to grow PYUSD adoption with rewards, expanded Coinbase tie-up

Article
Apr 24, 2025

The payments giant also deepened its tie-up with Coinbase to make buying and using the asset more accessible

PayPal’s latest Will Ferrell ad campaign can help boost customer loyalty

Article
Apr 10, 2025

The campaign’s associated sweepstakes encourages users to pay more frequently with PayPal

PayPal and Venmo continue crypto push despite market volatility

Article
Apr 08, 2025

Uptake could be limited given the crypto market plunge

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PayPal brings financial media network to the UK to boost profitability

PayPal brings financial media network to the UK to boost profitability

Article
Apr 03, 2025

The payments giant is expanding its financial media network to monetize its data and push profitability efforts forward

How Zelle shutting down its app is a sign of its success

Article
Apr 01, 2025

The P2P player was able to make this pivot thanks to the success of its integration in banks’ apps, which currently lead to 98% of its transactions

CFPB scraps BNPL rule, creating regulatory uncertainty for providers

CFPB scraps BNPL rule, creating regulatory uncertainty for providers

Article
Mar 28, 2025

This leaves the BNPL industry back at square one in terms of regulation, creating uncertainty for providers

Marqeta partners with Upside to capitalize on interest in debit-linked rewards programs

Article
Mar 27, 2025

These can fuel more frequent debit card usage, helping these cards better compete against credit card programs

Monzo adds expense-splitting feature to boost customer engagement

Article
Mar 25, 2025

The option can help boost customer engagement and build its brand awareness among potential new customers

Klarna snags major Walmart tie-up as it files to go public

Klarna snags major Walmart tie-up as it files to go public

Article
Mar 18, 2025

The partnership will give the BNPL provider a boost and help it better compete against rival Affirm

Fintechs are gaining trust among Gen Zers

Article
Mar 11, 2025

This bodes well for fintechs trying to build out their financial services offerings.

Zip scores GameStop as it pushes into US market

Zip scores GameStop as it pushes into US market

Article
Mar 04, 2025

The BNPL provider has made strong inroads in the US but faces steep obstacles in growing its market share

Sezzle’s market share pales in comparison to competitors, despite Q4 blowout

Sezzle’s market share pales in comparison to competitors, despite Q4 blowout

Article
Feb 27, 2025

The BNPL player’s revenues doubled in Q4 thanks to users’ more frequent purchases

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