Close to 75% US marketers will tap influencers for campaigns this year, up about 5 percentage points from 2021.
The US mortgage debt balance will hit $14.412 trillion in 2022, as consumers continue to snap up homes at a pace not seen since before the Great Recession.
Telehealth adoption has shot up over the past two years, with primary care as the most common use case in the US. Some 54% of US telehealth users had accessed this type of care virtually as of October.
As they return to the roads, skies, and seas, many travelers are also revisiting how to get the most mileage out of their credit cards.
In H1 2021, Mercado Libre scooped up more than $13 billion in digital sales across Latin America, making it the region’s biggest ecommerce company.
Cryptocurrencies are looking like a better bet for more and more investors. Last month, 24% of US adults said they would invest in cryptos, up from just 10% in June.
In 2026, consumers will collectively use 70 million virtual reality (VR) headsets worldwide, a steep increase from 26 million in 2021.
For US retailers, ecommerce conversions are increasingly taking place on mobile phones.
Hulu raked in $2.1 billion in ad revenues between October 2020 and November 2021, by far the most of any ad-supported video-on-demand (AVOD) platform in the US.
Walmart Inc. generated $20.38 billion in US click-and-collect sales in 2021.
Despite the iOS privacy changes rolled out last year, app publishers worldwide still rely heavily on advertising to make money.
Just 50% of US physicians feel confident in their ability to recognize signs of prescription drug misuse via telehealth appointments.
Smart speakers are most commonly used for general knowledge, with 31.4% of US internet users asking these devices general questions.
Conversion rate is by far the top metric among marketers worldwide, with 37.7% tracking this key performance indicator for data-driven marketing.
Buy now, pay later (BNPL) services are more popular among younger generations: 26% of US adults ages 34 and under regularly use these financing solutions, compared with just 8% of those 55 and older.
Nearly 100% of large hospitals in the US reported a nursing shortage a month before the omicron variant arrived.
Among US gamers, PlayStation Now and Xbox Game Pass are the most popular video game subscription services, used by 21% and 18% of those ages 18 and older, respectively.
In 2022, Samsung is expected to ship 276 million smartphones worldwide, maintaining its lead over Apple, with 243 million.
Health and beauty items are the most-purchased products via smart speaker, with 8.9 million US internet users ordering these products on their smart speakers between August 2019 and August 2021.
Virtual reality content revenues worldwide will jump from $2.16 billion in 2021 to $8.31 billion in 2025.
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