August 1, 2018

US Smartphone User Penetration, by Age, 2018 (% of population in each group)

Description

95.7% of people ages 18-24 owned and used a smartphone in the United States during 2018. Smartphone penetration rate among consumers ages 12-17 reached 81.1% while ownership among senior citizens ages 65+ was 45.6%. US smartphone ownership rate in 2018 was at 69% according to eMarketer.

Note

Smartphones are any voice handset with an advanced operating system (e.g., Android, BlackBerry, iOS, Windows Phone) and features/capabilities that resemble a PC. For more of eMarketer's forecasts on this topic, <a ... href="https://prolink.emarketer.com/forecasts/584b26021403070290f93a19/5851918a0626310a2c1869fd">click here.</a>More

Methodology

Estimates are based on the analysis of survey and traffic data from research firms and regulatory agencies; historical trends; and country-specific demographic and socioeconomic factors.
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Chart Title

US Smartphone User Penetration, by Age, 2018 (% of population in each group)

Publication Date

August 1, 2018

Sources