August 1, 2018

US Smartphone User Penetration, by Age, 2018 (% of population in each group)


95.7% of people ages 18-24 owned and used a smartphone in the United States during 2018. Smartphone penetration rate among consumers ages 12-17 reached 81.1% while ownership among senior citizens ages 65+ was 45.6%. US smartphone ownership rate in 2018 was at 69% according to eMarketer.


Smartphones are any voice handset with an advanced operating system (e.g., Android, BlackBerry, iOS, Windows Phone) and features/capabilities that resemble a PC. For more of eMarketer's forecasts on this topic, <a ... href="">click here.</a>More


Estimates are based on the analysis of survey and traffic data from research firms and regulatory agencies; historical trends; and country-specific demographic and socioeconomic factors.