Millennials
Reports
US Millennials 2019
Now that many millennials are genuine grown-ups, they are past their more experimental phase as digital users and settling into patterns that will matter to marketers for years to come.
View this ReportInterviews
There Are Still Misconceptions About Millennials in Canada
Andrew Au, president of Intercept Group, talks about the common misconceptions about millennials in Canada, and provides insights into their spending habits.
Andrew Au
President
Intercept Group
Charts
There are 5456 charts about 'Millennials'
Most Recent Charts
What Social Media Platform Do US Social Media Users Ages 12-34 Use Most Often? (% of respondents, 2015 & 2019)
How Likely Are UK/US Millennial and Gen X Internet Users to Change Their Bank? (% of respondents, Feb 2019)
What Do Millennial and Gen X UK/US Mobile Finance App Users Want to See on Their Mobile Finance Service Apps? (% of respondents, Feb 2019)
Consumers in Quebec Who Use Social Media, by Age, 2016 & 2018 (% of respondents)
How Often Do Consumers in Quebec Use Social Media? (% of respondents, by demographic, Sep 2018)
More On: Millennials
See AllHow Many Millennials Want Digital-Only Banking?
Mar 07, 2019
This year, we forecast that 55.4 million millennials ages 23 to 38 will use digital banking. But, they’re not all fans of digital-only banking.
US Smartphone Users Who Own a Smart Speaker, by Demographic, Jan 2019 (% of respondents in each group)
Feb 26, 2019
Millennials as Digital (and Nondigital) Shoppers
Feb 19, 2019
Millennials’ propensity for digital usage carries over to their shopping. And it exposes them to plenty of digital advertising, about which they have mixed feelings—especially since online reviews are an appealing alternative source of information.
Demographic Profile of Mobile vs. Total Internet Users in Italy, Dec 2018 (% of population in each group)
Feb 15, 2019
Valentine’s Day 2019: Fewer Givers, Greater Spending
Feb 11, 2019
Valentine's Day is evolving and growing to be more inclusive—with that, consumers are celebrating and shopping differently.
