Seniors

Interviews

How Voice Assistants Will Become More Significant for Seniors

As baby boomers age and the 65-plus population expands, the need for healthcare services will increase rapidly. Heidi Culbertson, CEO of Marvee—a tech company that builds Alexa skills for aging adults—is among a group of healthcare providers and entrepreneurs betting that voice assistants can fill this need.

Heidi Culbertson

CEO

Marvee

How AARP Uses Email to Give Consumers a Better Brand Experience

Stephen Driscoll

Vice President, Marketing

AARP

Charts

Financial Technologies Used by UK Internet Users, by Age, March 2019 (% of respondents in each group)

Types of Mobile Apps that Mobile Payment App Users in Argentina Have Used to Make a Financial Transaction, by Age, July 2019 (% of respondents in each group)

Interviews

How Voice Assistants Will Become More Significant for Seniors

How AARP Uses Email to Give Consumers a Better Brand Experience

Charts

Most Recent Charts

Financial Technologies Used by UK Internet Users, by Age, March 2019 (% of respondents in each group)

Types of Mobile Apps that Mobile Payment App Users in Argentina Have Used to Make a Financial Transaction, by Age, July 2019 (% of respondents in each group)

Internet Users in Argentina Who Have Used Their Mobile Phone as a Digital Wallet*, by Demographic, July 2019 (% of respondents in each group)

Do US Adults Trust Law Enforcement Agencies to Use Facial Recognition Technology Responsibly? (% of respondents, by demographic, June 2019)

US Internet Users Who Use a Language Learning App, by Age, Aug 2019 (% of respondents)

More On: Seniors

Smartphone Users in Latin America* Who Use a Digital Wallet, by Age, May 2019 (% of respondents in each group)

US Mobile Gaming App Users, by Demographic, Q3 2019 (% of respondents)

Demographic Profile of US Mobile Gaming App Users, Q3 2019 (% of respondents in each group)

Do US Consumers Think that the Government Should Change How Much It Regulates Major Tech Companies? (% of respondents, by demographic, Aug 2019)

Do US Consumers Have a Positive or Negative View of Major Tech Companies? (% of respondents, by demographic, Aug 2019)

What Method of Payment Do US Internet Users Typically Use When Buying Something In-Person for Under $10? (% of respondents, by age, July 2019)

What Mobile Payment Services Have US Rewards Credit Card Holders Used? (% of respondents, by age, July 2019)

Demographic Profile of Sports Fans Worldwide*, March 2019 (% of total)

Demographic Profile of US Smart Speaker Owners, June 2019 (% of respondents in each group)

How Many Smart Speakers Do US Smart Speaker Owners Have in Their Household? (% of respondents, by demographic, June 2019)

How Often Do US Smart Speaker Owners Use Their Smart Speakers? (% of respondents, by demographic, June 2019)

How Difficult Would It Be for US Internet Users to Give Up Their Smartphones for a Week? (% of respondents, by demographic, July 2019)

Have US Internet Users Ever Tried to Cut Back on How Much They Use Smartphones for Everyday Tasks? (% of respondents, by demographic, July 2019)

Digital Activities of Consumers in Great Britain, April 2019 (% of respondents, by age)

How Many Seniors Are Using Smart Speakers?