Seniors

Interviews

How Voice Assistants Will Become More Significant for Seniors

As baby boomers age and the 65-plus population expands, the need for healthcare services will increase rapidly. Heidi Culbertson, CEO of Marvee—a tech company that builds Alexa skills for aging adults—is among a group of healthcare providers and entrepreneurs betting that voice assistants can fill this need.

Heidi Culbertson

CEO

Marvee

How AARP Uses Email to Give Consumers a Better Brand Experience

Stephen Driscoll

Vice President, Marketing

AARP

Charts

There are 1072 charts about 'Seniors'

GenderFemalesMalesLGBTAgeSeniorsBaby BoomersAdultsGeneration XMillennialsConsumer Attitudes on MarketingIncomeAffluentTeensSocial Media UsersMedia ConsumptionTime Spent with MediaInternetDigital Privacy & Security

Social Media Platforms Used by UK Social Media Users, by Age, Nov 2018 (% of respondents)

UK Social Media User Penetration, by Demographic, Nov 2014-Nov 2018 (% of internet users in each group)

What Are UK Internet Users' Attitudes Toward Digital Ads? (% of respondents, by demographic, Nov 2018)

How Much Time per Week Do UK Internet Users Spend Online? (hours, by demographic, Nov 2018)

US Internet Users Who Abandoned Signing Up for a New Account Online Because the Process Was Too Long/Difficult, by Age, Feb 2019 (% of respondents in each group)

Interviews

How Voice Assistants Will Become More Significant for Seniors

How AARP Uses Email to Give Consumers a Better Brand Experience

Charts

Most Recent Charts

Social Media Platforms Used by UK Social Media Users, by Age, Nov 2018 (% of respondents)

UK Social Media User Penetration, by Demographic, Nov 2014-Nov 2018 (% of internet users in each group)

What Are UK Internet Users' Attitudes Toward Digital Ads? (% of respondents, by demographic, Nov 2018)

How Much Time per Week Do UK Internet Users Spend Online? (hours, by demographic, Nov 2018)

US Internet Users Who Abandoned Signing Up for a New Account Online Because the Process Was Too Long/Difficult, by Age, Feb 2019 (% of respondents in each group)

More On: Seniors

Digital Buyers in China, by Age, 2019

US Digital Buyers, by Age, 2019

Internet Users in Italy Who Use Select Social Networks, by Demographic, Dec 2018 (index among users of each platform)

Do US Internet Users Worry About the Amount of Time They Spend Using Their Mobile Phone? (% of respondents, by age, April 2019)

What's the Longest Amount of Time US Internet Users Have Intentionally Gone Without Using Their Mobile Phone? (% of respondents, by demographic, April 2019)

Are US Internet Users Comfortable with Targeted Digital Advertising? (% of respondents, by demographic, April 2019)

Demographic Profile of Digital Buyers in Latin America, Aug 2018 (% of respondents)

What Do US Internet Users Think Are the Benefits of Subscription Delivery Programs*? (% of respondents, by demographic, Jan 2019)

How Do US Internet Users Prefer to Shop for Clothing? (% of respondents, by demographic, Jan 2019)

How Do US Internet Users Prefer to Shop for Beauty and Cosmetic Products? (% of respondents, by demographic, Jan 2019)

US Internet Users' Adoption of Subscription Delivery Programs* for Beauty and Cosmetic Products, by Demographic , Jan 2019 (% of respondents)

How Do US Internet Users Prefer to Shop for Personal Electronics? (% of respondents, by demographic, Jan 2019)

Internet Users in Chile Who Follow Influencers* on Social Media, by Age, Feb 2019 (% of respondents in each group)

Social Media Users in Chile Who Have Made a Purchase After Seeing an Ad on Instagram vs. Facebook, by Age, Feb 2019 (% of respondents in each group)

How Many Seniors Are Using Smart Speakers?