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September 14, 2026

Mobile App Experience Is Becoming a Differentiator in Securing Card Loyalty, Especially Among Gen Z

Mobile App Experience Is Becoming a Differentiator in Securing Card Loyalty, Especially Among Gen Z

Methodology

Data is from the September 2026 PYMNTS Intelligence report titled “The Switching Trigger: How Issuers Can Stop Their Credit Cards From Losing Top-of-Wallet Status" in collaboration with Elan. 2,460 US credit card holders ages 18+ were surveyed during June 2026. All respondents have at least one general-purpose credit card. Elan is a provider of credit card issuing, mortgage, and merchant processing services for financial institutions.