Walmart Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Walmart
Instagram offers another sign that livestream shopping isn’t ready for prime time in the US

Instagram offers another sign that livestream shopping isn’t ready for prime time in the US

Article
Feb 17, 2023

Instagram is shutting down its livestream shopping business: The move is the latest sign of US shoppers' disinterest in livestream commerce.

Retail Media Explainer

Retail Media Explainer

Report
Feb 16, 2023

This report is a guideline to help marketers understand retail media through market size estimates, growth projections, and analysis of the complex landscape of buyers, sellers, and intermediaries.

Value retailers ruled the US shopping app rankings in 2022

Value retailers ruled the US shopping app rankings in 2022

Article
Feb 10, 2023

Amazon was the most downloaded mobile shopping app in the US in 2022 as its reach continued to grow. Closing in on Amazon was Shein at No. 2, followed by Walmart, Fetch, and Shopify’s Shop app.

US Retail Ecommerce Returns 2023

US Retail Ecommerce Returns 2023

Report
Feb 08, 2023

Generous returns policies have encouraged shoppers to buy online, but an unsustainable wave of returned goods is forcing retailers to rethink their strategies.

Look past the layoff-related headlines, the number of people working in retail keeps growing

Article
Feb 06, 2023

Retail layoffs garner headlines but they’re not the full picture: The number of people working in retail continues to grow—we break it down.

Grocers fight back against supplier price hikes

Grocers fight back against supplier price hikes

Article
Feb 01, 2023

Grocers are less willing to put up with price hikes as inflation eases: Whole Foods is the latest retailer to ask suppliers to lower prices to relieve pressure on consumers.

Mobile commerce continues its ascent

Article
Jan 30, 2023

Mobile’s share of ecommerce keeps growing: But ease of use and checkout speed remain barriers to sales, which could be a problem for Walmart’s Text to Shop feature.

Unilever calls for a set of retail media network advertising standards

Article
Jan 26, 2023

Does a set of standards devalue retail media networks’ walled gardens? Unilever is trying to convince the industry that it doesn’t, and is urging competitors to come together.

Walmart adopts Amazon’s playbook to attract and maintain Walmart+ members

Walmart adopts Amazon’s playbook to attract and maintain Walmart+ members

Article
Jan 26, 2023

Walmart is undergoing a “much broader shift,” said our analyst Sky Canaves on our “Behind the Numbers: Reimagining Retail” podcast. Where Walmart was once seen as primarily a retailer, it’s pivoting into tech and services. Walmart’s business remains rooted in grocery, but through its retail as a service and Walmart+ offerings, it’s expanding that flywheel.

Retailers may need to boost wages to deliver a good customer experience

Retailers may need to boost wages to deliver a good customer experience

Article
Jan 25, 2023

Attracting and retaining retail employees isn’t easy: But it's critical to delivering a high-quality customer experience. That’s why Walmart and others are boosting wages.

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Why retail media ad prices are declining when inflation is up

Why retail media ad prices are declining when inflation is up

Article
Jan 25, 2023

See our latest industry KPIs for retail media.

Brands boosted their spending on Walmart Connect in Q4

Article
Jan 24, 2023

Walmart’s fledgling retail media business made big gains in Q4: Ad spending on the platform rose 31% YoY thanks in part to the ads’ growing effectiveness.

Companies brace for last-mile disruption as potential UPS strike looms

Companies brace for last-mile disruption as potential UPS strike looms

Article
Jan 24, 2023

Potential UPS strike hastens last-mile diversification: Rival FedEx, as well as local carriers and retailers’ logistics services, are reaping the rewards as companies try to minimize disruption.

Reimagining Retail: How Walmart is staying in the online shopping race with Amazon, and what the future holds

Audio
Jan 24, 2023

On today's episode, in our "Retail Me This, Retail Me That" segment, we discuss the power of Walmart: how Walmart is trying to stay in the online shopping race with Amazon, how Walmart+ is getting on, and what to make of its retail as a service offerings. Then for "Red-Hot Retail," our analysts give us four of their very specific—and potentially risky—predictions about the future of Walmart. Join our analyst Sara Lebow as she hosts analysts Sky Canaves and Blake Droesch.

Whole Foods looks to open 30 new stores a year

Article
Jan 20, 2023

Amazon-owned Whole Foods is in expansion mode: While its parent company looks to cut costs, the high-end grocer sees an opportunity to attract consumers as they return to in-store shopping.

Amazon’s struggles give Walmart an opening

Amazon’s struggles give Walmart an opening

Article
Jan 13, 2023

Walmart has an unprecedented opportunity to gain ground on Amazon: The big-box retailer is taking advantage of the latter’s state of disarray to reassert its dominance and take the lead on innovation.

PepsiCo and Coca-Cola face FTC scrutiny over potential price discrimination

PepsiCo and Coca-Cola face FTC scrutiny over potential price discrimination

Article
Jan 11, 2023

Brands and retailers face threats to their pricing power: An FTC investigation into PepsiCo and Coca-Cola’s pricing practices, coupled with consumers’ cost sensitivity, could limit companies’ abilities to dictate prices.

Amazon’s cost-cutting measures continue

Article
Jan 06, 2023

Amazon’s 2023 is off to a difficult start: The retailer said it would lay off over 18,000 workers as it prepares to weather global uncertainty.

Payments Trends to Watch for 2023

Payments Trends to Watch for 2023

Report
Jan 06, 2023

This year will be a litmus test for trying new things. Payments incumbents that embrace change on their own terms will emerge stronger than before.

Health systems should be keeping watchful eyes on Amazon, retail clinics

Health systems should be keeping watchful eyes on Amazon, retail clinics

Article
Jan 05, 2023

Which companies are and aren’t threatening health systems? Incumbent providers should be keeping tabs on retail and tech conglomerates instead of telehealth-focused players.

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