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Buy now pay later Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Buy now pay later

Klarna scores Apple Pay tie-up, leveling the playing field with Affirm

Article
Oct 17, 2024

It’s a large volume opportunity for the BNPL player and helps Klarna compete with. It can also help keep users loyal to Apple as its NFC tech opens up

US Buy Now, Pay Later Forecast 2024

US Buy Now, Pay Later Forecast 2024

Report
Oct 10, 2024

US buy now, pay later (BNPL) payment value will reach $94.29 billion in 2024. As the industry matures, user growth is becoming limited—forcing BNPL fintechs to find new avenues for growth.

US Cash-Back Credit Card Emerging Features Benchmark 2024

US Cash-Back Credit Card Emerging Features Benchmark 2024

Report
Oct 07, 2024

Leading cash-back credit cards need to drive acquisition in a cutthroat segment of the card market. Our exclusive consumer survey data reveals which emerging features issuers should invest in to win over customers.

Debit card-linked installments are on the rise

Debit card-linked installments are on the rise

Article
Oct 04, 2024

As these solutions gain traction, the line between debit and credit is blurring.

Klarna sells off checkout business, rebranded as Kustom

Klarna sells off checkout business, rebranded as Kustom

Article
Oct 04, 2024

It just sold off Klarna Checkout, now rebranded as Kustom. The business could become a desirable acquisition target for its newest partner.

Adyen’s latest POS terminal brings Klarna and Alipay+ in stores around the US and Europe

Article
Sep 27, 2024

The rollout extends Klarna’s in-store push and bolsters Alipay’s global expansion efforts

CFPB’s FAQ clarifies some BNPL regulatory questions but leaves more yet to be answered

Article
Sep 19, 2024

There are, however, still many unknowns—like how interest-bearing loans will be treated

Citi boosts card-linked installment offering with Citi Travel integration

Article
Sep 13, 2024

This should help boost volume for both the booking platform and for the card-linked installment offering, given BNPL’s popularity in the travel category and an overall spike in popularity for card-linked BNPL

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How the BNPL industry is maturing and blurring the lines between credit and debit

Article
Sep 12, 2024

Conference panelists discussed changes in the maturing industry as it ripples across the payments space

Consumers are already stressed about racking up holiday shopping debts

Article
Sep 06, 2024

Many are willing to go into debt to get through the season. This could become a problem for payment providers

In-Store Digital Payment and Checkout Trends

In-Store Digital Payment and Checkout Trends

Report
Sep 03, 2024

Digital technologies are reshaping customers' in-store payment experience. Here’s what payment providers must know about in-store payment digitization trends.​

Zip’s transaction value growth accelerated in FY 2024 despite a shrinking user base

Article
Aug 29, 2024

The BNPL provider expanded its merchant network and pushed in-store. A potential Apple Pay deal could help raise its profile

The big answers: Banking & Payments quiz

Article
Aug 26, 2024

Get the correct answers to our Big Question quiz in the Banking & Paymentsvnewsletter from Insider Intelligence.

5 shifts to get you ready for the hottest holiday season ever | Sponsored Content

Article
Aug 22, 2024

The 2024 holiday season is forecasted to top $1.353 trillion, according to EMARKETER. To thrive in this high-stakes period, businesses must embrace opportunities like AI-driven personalization, seamless payment options, and the longer gift-buying season.

BNPL usage during Amazon Prime Day and Walmart+ Week grew this year but remains limited

Article
Aug 16, 2024

But usage of the payment option remained quite limited compared with the share of buyers who use BNPL at any point during the year

Payments and Digital Commerce Platforms Forecast 2024

Payments and Digital Commerce Platforms Forecast 2024

Report
Jul 31, 2024

US digital commerce platforms will process $471.37 billion of their own payments by 2026. As a result, they’ll enjoy stronger customer relationships, added revenues, and cross-sell synergy.

Data Drop: 3 Charts on How Consumers Pay for Social Commerce Purchases

Data Drop: 3 Charts on How Consumers Pay for Social Commerce Purchases

Report
Jul 19, 2024

Social commerce is the fastest-growing US retail channel, and retailers will need to offer a seamless payment experience to maximize the opportunity. Understanding payment preferences will be key to ensuring conversion at checkout.

Payments Trends to Watch in H2 2024

Payments Trends to Watch in H2 2024

Report
Jul 02, 2024

Digital wallets’ transformation into commerce enablers speeds up. We make a case for digital-only consumer credit cards. And we see a new threat that BNPL poses to credit cards.

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