Read the latest tech stories from Insider Intelligence.
Advertising on Facebook has become more challenging due to Apple’s AppTrackingTransparency framework in iOS 14.5. Here’s how advertisers are adapting their strategies in the post-IDFA reality.
On today's episode, we discuss the most interesting takeaways from Snapchat's Q3 earnings, how Apple's iOS changes are affecting Snapchat, and where the social media company will be by the end of the year. We then talk about where people prefer to follow their favorite brands and how concerned Instagram is about losing young people. Tune in to the discussion with eMarketer senior analyst at Insider Intelligence Jasmine Enberg.
Canadian mobile penetration and bank access have created a high-potential environment for both proximity and peer-to-peer mobile payments. But entrenched payment habits and monopolization have created a slow growth environment that will force providers to adapt.
Podcasting is majorly boosting Spotify's ad biz: Ad revenues are up 75% year over year as the audio giant's investments in podcasting finally begin to pay off.
Proximity and peer-to-peer mobile payments are on the rise in the UK, thanks to high user adoption of mobile and banking. However, growth is slow, which means that wallet providers looking to crack the market will need to get creative.
Big Tech invests heavily in sustainability as consumer and regulator concerns ramp up: Apple and Amazon announced progress toward their environmental initiatives ahead of a United Nations climate change conference.
Who’s winning the sprint to become a financial services super app: At Money20/20 USA, Insider Intelligence gave financial services executives an advance look at our upcoming matrix compiling some of the industry’s most comprehensive data about global financial services super apps.
The smartphone industry is feeling the squeeze of the semiconductor shortage.
Snap misses Q3 revenue goal by $3 million, citing iOS privacy changes: The platform’s bottom line was affected by supply chain issues and changes to app tracking via Apple, foreshadowing a rough quarter for other social platforms.
Spotify’s video podcasting push could bring in more users and marketers: Podcasts are already gaining steam with both groups, and video will help make the medium—and ads in it—even more engaging.
Walmart tries SMS shopping again, this time backed by AI and customer data: It will use the same conversational commerce tech that helped make its voice-assisted shopping successful.
Retail sales for the 2021 US holiday season will soar as brick-and-mortar shopping returns with a vengeance and ecommerce maintains double-digit growth rates.
Green Dot’s Temenos cloud deal could enhance consumer ties: Features the partnership enables in Green Dot’s direct bank and its banking as a service (BaaS) business could strengthen its bonds with low- to-moderate-income consumers.
Due to listener growth, advertisers no longer find digital audio advertising experimental.
In the increasingly crowded US buy now, pay later (BNPL) space, the convenience of Upgrade’s single-invoicing feature could catch consumers’ attention.
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