Retailers need to take note—not having a customer’s preferred payment method can increase cart abandonment
Big Tech has a big problem: The regulatory tide has turned against it. Digital advertising giants face several major lawsuits, and competition authorities are working to launch more before a possible change in leadership following US elections.
Walmart makes a huge acquisition in hopes of taking on Amazon’s retail media dominance, while Amazon keeps churning out generative AI innovations. Plus, Target tries to steal share from Walmart’s prowess on attracting deal-seeking shoppers. Find out who else earned a spot in our Unofficial” Most Interesting Retailers List, a monthly ranking revealed on an episode of the “Behind the Numbers: Reimagining Retail” podcast.
TikTok’s ecommerce push could be driving down engagement: Users are steering clear of Shop posts as the platform struggles to clean up the marketplace experience.
The service may incentivize more shoppers to pay with the BNPL provider, and it may also bring Klarna key data benefits
This effort to appease EU regulators could shake up the mobile wallet landscape, but Apple Pay’s dominance shouldn’t waver
On today's podcast episode, we discuss how this year will look as Google's cookies fade away, the biggest threat to Google's search dominance, how many consumers are moving to ad-supported streaming, whether Apple can move the VR needle, Peloton's content hub on TikTok, the first person to ever complete Tetris, and more. Tune in to the discussion with our analysts Ross Benes, Evelyn Mitchell-Wolf, and Max Willens.
The ad spending winter of 2022 and early 2023 was mild and short-lived, as we predicted. And after a solid H2 2023, things are looking up across the board for 2024.
Fintechs, banks, and the government will reshuffle the payments deck in 2024. New features and competition will redefine the digital wallet user experience, and FedNow will pivot payment flows in new directions.
Until Google rolls out generative search to all users, most consumers won’t adopt the technology. That means AI isn’t driving search ad spending—yet.
In part one of this two-part podcast episode, we discuss some predictions for 2024 that are too specific to be 100% certain about but could still come true, including: which subscription video-on-demand (SVOD) platform Apple will likely buy, where metaverse playgrounds will spring up, and what the ruling between Google and the US Department of Justice will be. Tune in to the discussion with our vice presidents of content Suzy Davidkhanian and Paul Verna and analyst Max Willens.
Ad spending growth is tapering off, but major changes are coming to the market, including the deprecation of third-party identifiers, a new era in TV ad measurement, and growing use of AI in advertising.
Showing card account info takes away an important touchpoint for banks and puts Apple at the center of the relationship
Despite a hardware sales dip, Apple’s services peak: The consumer tech giant eyes generative AI and new ad platforms to boost future earnings.
The US audience for voice assistants is nearing a milestone: 150 million users. Read on for figures from our latest forecast, including how many people are using smart speakers and how they use them.
Ecommerce sales will return to double-digit growth this holiday season amid a backdrop of healthy consumer spending.
Email marketing has been threatened recently by changes from Apple and Google, and email marketers are working to stay on top of industry shifts. Here are four burning questions about email marketing’s recent shifts.
The move can bring in more volume on PayPal’s cards and enhance consumer loyalty
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