Amazon Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Amazon
Generative AI Trends to Watch in 2025

Generative AI Trends to Watch in 2025

Report
Jan 07, 2025

Organizations will prioritize governance in 2025 as they ramp up genAI investments in pursuit of business transformation.

TikTok Shop is expanding into Mexico

Article
Jan 07, 2025

TikTok Shop plans to launch in Mexico next month: The move suggests the company is unfazed by the potential US ban.

Amazon sets Monday upfront presentation focused on live sports offerings, challenging TV giants

Amazon sets Monday upfront presentation focused on live sports offerings, challenging TV giants

Article
Jan 06, 2025

Amazon challenges TV giants: Prime Monday upfront slot showcases NBA rights, aiming for $750 million in ad revenues from streaming sports

Latin America Trends to Watch in 2025

Latin America Trends to Watch in 2025

Report
Jan 06, 2025

Latin America’s digital economy will undergo significant changes in 2025 as retail innovation and regulatory changes redefine business dynamics for global and local players alike.

Amazon pushes vendors to stop selling on Temu

Article
Jan 03, 2025

Amazon isn’t taking Temu’s attempt to lure its sellers lightly: The retailer is offering China-based merchants incentives to drop Temu listings, an approach that led Anker to pull its products.

Behind the Numbers: Trends and Events to Pay Attention to in 2025—why content production will struggle, major big tech trials to watch, and more

Audio
Jan 03, 2025

On today's podcast episode, we discuss where the content production dollars will be going, what the Omnicom and IPG deal will mean for the agency client relationship, and how the antitrust and other legal cases against Amazon, Apple, Google, Meta, and TikTok will play out in 2025. Tune in to the discussion with Senior Director of Podcasts and host Marcus Johnson, Vice President of Research Jennifer Pearson, and Vice President Paul Verna.

Meta replaces Nick Clegg, navigates political pressures and content moderation

Meta replaces Nick Clegg, navigates political pressures and content moderation

Article
Jan 03, 2025

The former Bush aide’s elevation could reshape content moderation policies as Meta navigates polarized users and criticism of its content moderation policies.

4 more retail predictions for 2025

Article
Jan 02, 2025

While our analysts have shared their major trends for the year ahead, the newsletter team has a few additional thoughts. In 2025, we think retailers will focus on personalized in-store experiences and technology to boost foot traffic and engagement while Amazon brings its AI assistant, Rufus, to brick-and-mortar locations. Discount retailers will struggle to retain customers, leading them to diversify or launch marketplaces to stay competitive.

Amazon, Apple and Google made product promises they couldn’t keep in 2024

Article
Jan 02, 2025

Rushed genAI promises and delayed launches erode trust, exposing how tech giants are prioritizing hype over realistic timelines in a race to beat competitors

Big Tech battle over AI voice assistants heats up, technology continues to evolve

Big Tech battle over AI voice assistants heats up, technology continues to evolve

Article
Jan 02, 2025

Voice assistants fumble the AI revolution: Despite genAI advancements, Big Tech’s assistants face stalled growth and disinterest from older users—Gen Z and parents of Gen Alpha might be their saving grace.

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One of largest sources of new video ad inventory and spending is CTV

One of largest sources of new video ad inventory and spending is CTV

Article
Jan 02, 2025

CTV display ad spending will reach $33.35 billion in 2025, with 98.4% of those dollars going to video ads. Total CTV ad spending will see solid double-digit annual growth rates through our forecast period to reach $46.89 billion in 2028.

Amazon tries to protect its ecommerce advantage in 2025

Amazon tries to protect its ecommerce advantage in 2025

Article
Dec 26, 2024

Amazon strengthened its grip on ecommerce in 2024: The retailer warded off growing competition from Temu and Walmart by improving delivery speeds, offering deals, and enhancing Prime benefits.

Nuclear solutions emerge as AI’s energy needs keep surging

Nuclear solutions emerge as AI’s energy needs keep surging

Article
Dec 26, 2024

Big Tech’s energy shift: Companies like Google and Microsoft are increasingly turning to nuclear energy to meet the escalating power demands of AI, but regulators could stop projects before they start.

Digital sports viewership surpasses traditional TV for the first time

Digital sports viewership surpasses traditional TV for the first time

Article
Dec 23, 2024

Digital sports viewership surpasses TV: Fragmentation challenges consumers, while younger audiences drive demand for highlights and streaming innovation.

How did we do? A look back at our 2024 retail predictions

Article
Dec 23, 2024

Back in January, the Retail Daily newsletter editors made some retail predictions for 2024. While we were right about Amazon opening fulfillment centers out of physical stores, we were wrong about more digitally native brands partnering with Amazon. Want the full rundown? Here’s how we did.

Temu and Shein face considerable regulatory headwinds despite popularity

Temu and Shein face considerable regulatory headwinds despite popularity

Article
Dec 19, 2024

Temu and Shein won over cost-conscious shoppers in 2024: But regulatory concerns over tax loopholes, product safety, and labor practices could weigh on growth in 2025.

TikTok is driving US social commerce growth

TikTok is driving US social commerce growth

Article
Dec 19, 2024

TikTok is driving social commerce sales and buyer growth: The platform’s popularity and influence with Gen Zers contributed to its 2024 successes. We look at how that could change in 2025.

Walmart, Target, and others launch last-minute holiday sales events to court shoppers

Article
Dec 19, 2024

Christmas Day is less than a week away, but some consumers are still chipping away at their lists. That’s why Walmart, Target, Best Buy, and Dollar General are announcing last-minute holiday deals for consumers seeking the perfect gift.

3 ways to expand retail media on-site ad revenues beyond traffic

Article
Dec 18, 2024

Here are three strategies retailers can learn from big tech players to pump up on-site ad revenues.

Latin America Marketing and Retail Media Trends Survey 2024

Latin America Marketing and Retail Media Trends Survey 2024

Report
Dec 18, 2024

Retailers looking to capitalize on retail media’s growth opportunities need to understand the market developments, formats, and challenges shaping ad spending in Latin America.

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