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Amazon Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Amazon

Amazon tests rapid delivery in India

Article
Dec 10, 2024

Amazon takes on Swiggy and Flipkart in India: The retailer will begin testing a 15-minute rapid delivery service in Bangalore.

Payments Trends to Watch in 2025

Payments Trends to Watch in 2025

Report
Dec 10, 2024

Consumer payment method choice will expand in 2025 as real-time “pay by bank,” iPhone NFC access, and digital credentials take center stage. And financial media networks will turn more payment providers into marketers.

Tech Trends to Watch in 2025

Tech Trends to Watch in 2025

Report
Dec 10, 2024

AI will become deeply woven into daily life in 2025. Autonomous agents, smart devices, AR glasses, search engines, and digital twins are making AI an ambient presence in how we work, shop, browse, and interact with the world.

Amazon Prime Video's ad tier launch leads to CPM price plummet

Amazon Prime Video's ad tier launch leads to CPM price plummet

Article
Dec 09, 2024

By Q2 2025, Netflix and Max will be the only streaming services to have average CPMs higher than $30, per our September 2024 forecast.

While grocery inflation has slowed, it continues to weigh on shoppers’ purchase decisions

Article
Dec 09, 2024

Fifty-eight percent of US households are “extremely concerned” about inflation: While grocery price growth has normalized, the rapid increases over the past few years continue to influence shopping behaviors.

Amazon, Hinge Health partner to connect consumers with their digital musculoskeletal benefits

Amazon, Hinge Health partner to connect consumers with their digital musculoskeletal benefits

Article
Dec 06, 2024

Hinge Health joins Amazon’s Health Conditions Program: Amazon’s platform will draw attention to Hinge’s services, while encouraging consumers to make related purchases from the e-commerce giant.

Humane shifts focus to AI software after wearable struggles

Article
Dec 06, 2024

After the Ai Pin flop, Humane shifts gears, marketing its AI-powered assistant CosmOS for devices like cars and smart homes, but competition is fierce.

Amazon looks to hook young adults to Prime by offering $25 flights

Article
Dec 05, 2024

Amazon offers $25 flights to young adult Prime members: The perk, available for the second-straight year, is one of many ways the retailer aims to hook shoppers on Prime.

Canada Trends to Watch in 2025

Canada Trends to Watch in 2025

Report
Dec 05, 2024

Our annual Trends to Watch report for Canada highlights expected developments in the country’s media and advertising market for 2025. Next year, we anticipate a shift in media buying will favor domestic publishers and retail media channels, while large platforms will contend with the new Digital Services Tax.

Amazon’s low-cost storefront, e.l.f.’s partnership with Dollar General lead November’s list of most interesting retailers

Article
Dec 04, 2024

In November, retailers made strategic moves across grocery, apparel, and beauty. Amazon turned Black Friday into a weeklong event and launched its Shein competitor, Haul. Meanwhile, e.l.f. Beauty strengthened its value proposition through a new Dollar General partnership, while Kroger announced plans for specialized Asian experience stores in North Texas. Here are our eight unofficial picks for the most interesting retailers in November.

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Spotify leads US digital audio competition by more than 50 million listeners

Spotify leads US digital audio competition by more than 50 million listeners

Article
Dec 04, 2024

Spotify has nearly twice as many US listeners as the next most popular digital audio platform, Amazon Music, at 103.6 million compared to 53.1 million, per our September 2024 forecast.

2025 trend: Mounting pressure will squeeze the long tail of retail media networks

2025 trend: Mounting pressure will squeeze the long tail of retail media networks

Article
Dec 02, 2024

Even an influx of new retail media networks (RMNs) will not chip away at the share of ad spending allocated to the top two powerhouses.

Amazon’s shoppable TV ads fought to prove themselves over Thanksgiving

Article
Dec 02, 2024

Amazon’s shoppable video ads faced first big test: Marketers watched their performance over the holiday weekend to mull bigger commitments.

T-Mobile, SpaceX get FCC approval to expand coverage to dead zones

Article
Dec 02, 2024

SpaceX and T-Mobile’s direct-to-cell service promises to eliminate vast dead zones, but the cost to consumers could hinder widespread adoption.

Kohl’s difficult Q3 is a bad sign for its holiday prospects

Article
Nov 27, 2024

Kohl’s is in trouble: The struggling department store hopes a new CEO will rescue it from a series of missteps that weighed heavily on its Q3 performance.

Reimagining Retail: The Unofficial Most Interesting Retailers List (November)

Audio
Nov 27, 2024

On today's podcast episode, we discuss the unofficial list of the most interesting retailers for the month of November. Each month, our analysts Arielle Feger, Becky Schilling, and Sara Lebow (aka The Committee) put together a very unofficial list of the top eight retailers they're watching based on which are making the most interesting moves: Who's launching new initiatives? Which partnerships are moving the needle? Which standout marketing campaigns are being created? In this month's episode, Committee members Analyst Arielle Feger and Senior Analyst Sara Lebow will defend their list against Vice President of Content Suzy Davidkhanian and Senior Director of Briefings Jeremy Goldman, who will dispute the power rankings by attempting to move retailers up, down, on, or off the list.

Sports media bets big on streaming and gambling

Article
Nov 27, 2024

Faced with booming media rights costs and legalized gambling, broadcasters, streaming services, and leagues are navigating how to stay innovative, remain profitable, and keep sports accessible for everyone. Media rights costs for major sports have surged dramatically, posing a significant challenge for traditional broadcasters like NBC and Disney.

Walmart Connect is making significant strides in retail media

Article
Nov 27, 2024

Walmart Connect attracts marketers, gaining ground over Amazon: Digiday data shows that marketers are enticed by Walmart’s growth and unique ad space.

UK Trends to Watch in 2025

UK Trends to Watch in 2025

Report
Nov 26, 2024

GenAI and social are set to heavily influence the UK commerce and advertising landscape in 2025, while thrifty consumer behaviors persist and video viewing shifts to mostly digital.

Retail Trends to Watch in 2025

Retail Trends to Watch in 2025

Report
Nov 25, 2024

As competition intensifies and consumers continue to seek value, retailers will need to double down on how to differentiate themselves and offer shoppers what they want, wherever they are.

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