August 26, 2019

What Are the Most Effective Tactics Used for Improving Lead Generation Quality According to Marketers Worldwide? (% of respondents, Aug 2019)


Marketers were asked to identify the most effective tactics for improving the quality of leads generated. Responses include social media marketing, email marketing, website personalization, content/video marketing, marketing technology/CRM, even/demo registrations, and SEO/paid search.