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November 6, 2018

Leading Marketing Tactics Used in 2018 by US* B2B Professionals, Aug 2018 (% of respondents)

Description

78% of B2B professionals said email marketing was the leading marketing tactic used in 2018. In addition to email marketing, B2B companies used industry events, social media, content marketing and banner ads to attract customers in 2018.

Featured In

US B2B Digital Advertising Trends

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Chart Title

Leading Marketing Tactics Used in 2018 by US* B2B Professionals, Aug 2018 (% of respondents)

Publication Date

November 6, 2018

Sources

Source information is only available to PRO subscribers.

Featured In

US B2B Digital Advertising Trends

Topics

Marketing Tactics B2B Marketing United States

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