Temu Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Temu

Meta and Google could feel the impact of Chinese tariffs

Article
Feb 06, 2025

Tariffs on Chinese goods could hurt Google, Meta: Chinese retailers Temu and Shein are two of the companies’ top ad spenders.

Temu and Shein face an extremely difficult environment

Article
Feb 05, 2025

Challenges mount for Temu and Shein: Both are facing crackdowns by US and EU regulators that could severely curb their long-term prospects.

Amazon’s tech, Temu’s ads, and Sephora’s entertainment endeavor top January’s list of most interesting retailers

Article
Feb 03, 2025

In January, the most interesting retailers capitalized on New Year’s trends like resolutions, lower-alcohol consumption, and an influx of holiday returns. Poshmark and Sephora introduced new partnerships, while Amazon and Temu increased their own retail media-related offerings. Here are the eight most significant retail developments of January 2024, ranked by their potential market impact.

UK Key Retailers Benchmarks 2025​

UK Key Retailers Benchmarks 2025​

Report
Jan 30, 2025

This deck provides critical data to help retailers benchmark their own ecommerce sales against key retailers such as Amazon, Boots, Ocado, and Sainsbury's.

Reimagining Retail: The Unofficial Most Interesting Retailers List (January)

Audio
Jan 29, 2025

On today's podcast episode, we discuss the unofficial list of the most interesting retailers for the month of January. Each month, our analysts Arielle Feger, Becky Schilling, and Sara Lebow (aka The Committee) put together a very unofficial list of the top eight retailers they're watching based on which are making the most interesting moves: Who's launching new initiatives? Which partnerships are moving the needle? Which standout marketing campaigns are being created? In this month's episode, Committee members Analyst Arielle Feger and Senior Analyst Sara Lebow will defend their list against Senior Analyst Zak Stambor and Analyst Rachel Wolff, who will dispute the power rankings by attempting to move retailers up, down, on, or off the list.

TikTok ban could create opportunities for retailers

TikTok ban could create opportunities for retailers

Article
Jan 15, 2025

TikTok Shop’s demise could benefit Amazon, Etsy, and Temu: All three retailers are poised to scoop up spending in the event of a TikTok ban.

Temu makes a play for sellers’ ad dollars

Temu makes a play for sellers’ ad dollars

Article
Jan 14, 2025

Temu tests search ads in latest attempt to chip away at Amazon’s dominance: The lucrative revenue opportunity could offset rising costs related to de minimis crackdowns and tariffs.

Beauty Ecommerce 2025

Beauty Ecommerce 2025

Report
Jan 10, 2025

Beauty’s run of strong retail sales growth is winding down, but new audiences and sales channels will offer opportunities for savvy brands and retailers to regain momentum.

TikTok Ban 2025

TikTok Ban 2025

Report
Jan 08, 2025

The loss of TikTok in the US would cause a ripple effect across the media, marketing, and commerce landscape. Meta and YouTube stand to gain the most, but there is a long list of other winners—and losers.

Latin America Trends to Watch in 2025

Latin America Trends to Watch in 2025

Report
Jan 06, 2025

Latin America’s digital economy will undergo significant changes in 2025 as retail innovation and regulatory changes redefine business dynamics for global and local players alike.

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What retail trends will dominate 2025?

What retail trends will dominate 2025?

Article
Dec 31, 2024

2025 will bring significant change to the retail industry: Several of the main trends dominating retail—genAI, RMNs, and China’s ecommerce disrupters—will look very different this time next year.

20 biggest tech stories of 2024

Article
Dec 30, 2024

The year of AI: Artificial intelligence invaded all aspects of life in 2024, from work to play and generation to generation. New genAI players appeared to take on megaliths like Google and Meta. It would be a copout to say that 2025 will bring more of the same, but we expect startups to begin taking more market share from Big Tech and challenging the status quo.

Amazon tries to protect its ecommerce advantage in 2025

Amazon tries to protect its ecommerce advantage in 2025

Article
Dec 26, 2024

Amazon strengthened its grip on ecommerce in 2024: The retailer warded off growing competition from Temu and Walmart by improving delivery speeds, offering deals, and enhancing Prime benefits.

Temu and Shein face considerable regulatory headwinds despite popularity

Temu and Shein face considerable regulatory headwinds despite popularity

Article
Dec 19, 2024

Temu and Shein won over cost-conscious shoppers in 2024: But regulatory concerns over tax loopholes, product safety, and labor practices could weigh on growth in 2025.

The retail brands that won—and lost—in 2024

Article
Dec 19, 2024

Consumers focused on value in 2024: Retailers and brands like Aldi, e.l.f. Beauty, Temu, and Walmart benefited from consumers' growing cost consciousness.

Temu, dupes, and in-store shopping: What 4 Gen Z behaviors mean for 2025

Article
Dec 17, 2024

From Temu’s rise to their interest in dupes, Gen Z prioritized affordability and convenience in 2024. Gen Z consumers also showed interest in in-person shopping, but crowded stores may be limiting their trips to brick-and-mortar retail.

Temu, Shein, TikTok Shop have the advantage this holiday season

Temu, Shein, TikTok Shop have the advantage this holiday season

Article
Dec 16, 2024

Temu, Shein, and TikTok Shop are winning this holiday season: Sales growth for all three outpaced larger players like Amazon and Target in November.

Western Europe Trends to Watch in 2025

Western Europe Trends to Watch in 2025

Report
Dec 11, 2024

Regulation will disrupt some digital players, while retail media and genAI adoption will create opportunities across advertising and commerce.

Temu and Shein could face EU crackdown on cheap imports

Temu and Shein could face EU crackdown on cheap imports

Article
Dec 05, 2024

EU considers new measures to curb Chinese ecommerce influence: Officials are trying to stem the tide of unsafe products and protect local retailers.

Shein, Temu delivery providers face scrutiny into labor practices

Article
Dec 03, 2024

Shein and Temu delivery providers face barrage of lawsuits regarding labor practices: Several have been accused of underpaying workers, misclassifying them as independent contractors, and failing to provide overtime.

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