The European Court of Justice ruled that Meta and other platforms can’t use sensitive personal data for ads, a move that challenges current adtech business models.
On today's podcast episode, we discuss why a surprising amount of people think Meta's Orion smart glasses are the future of computing, whether people will turn to Amazon for live news, what's happening to the middle of the market, why screensaver ads can have a significant impact, who was the richest American in history, and more. Tune in to the discussion with host Marcus Johnson, director of reports editing Rahul Chadha, and analysts Bill Fisher and Max Willens.
By teaming up with banks, Meta aims to crack down on fraud and restore user trust amid rising concerns over scams on its platforms.
Microsoft’s decision reflects declining interest in heavy headsets, with next-gen AR glasses setting the stage for wearable tech’s future.
B2B digital ad spending is expected to rebound in 2024. Trends in B2B buying behavior, programmatic advertising, and AI use are contributing to the shift in spending toward display, mobile, social media, and video.
B2B ad spending sees a strong rebound: LinkedIn leads, with finance and retail sectors boosting growth.
With fraud becoming harder to detect, companies must strengthen their verification protocols and stay ahead of rapidly advancing AI-generated scams.
Newsom said the legislation focused too much on large models, ignored risks from startups, and could harm innovation.
Instagram’s value wanes for publishers: Ad spend and content posting drop as WhatsApp Channels gains traction for direct audience engagement.
Apple, Google, and Meta pull services, isolating Russians and shrinking revenue opportunities for creators and advertisers.
The latest fine reflects both Meta’s data mishandling and the EU’s heightened regulatory crackdown on Big Tech.
From voice-activated AI to cutting-edge wearables, Meta's latest updates signal a push to dominate emerging tech markets.
YouTube is doubling down on social connectivity and AI tools to stay competitive with rivals like TikTok and Meta. The platform’s new suite of features introduced last week include Communities, a fan’s ability to boost creators’ videos, generative AI (genAI) video tools, and gifting. These innovations mimic what’s working on other social media platforms as YouTube seeks to remain social even as it builds out its connected TV business.
Harris outspends Trump 20 to 1 on Meta platforms: Though Harris is largely spending on CTVs, millions are going to Facebook and Instagram.
Platforms owners like Meta and Snap face scrutiny over data exploitation and child privacy laws. Regulatory action could disrupt their ad-based profits.
Social media usage is increasing for all generations, but most quickly for Gen Z. This year, US Gen Z social media usage will grow 7.7% versus 1.8% for the general population’s, according to our May 2024 forecast.
Its silent data collection for AI training stirs concerns over how platforms prioritize corporate gain over user rights.
Chinese retailers may cut ad spending under new tariffs: US tariff crackdown could impact Temu and Shein's ad investments, reshaping the digital ad market.
The bills defend actors’ rights and require clear labeling of AI-altered election ads as deepfakes become a growing concern.
Among social media platforms, Facebook (excluding Facebook Messenger), Instagram, and TikTok users spent less time on the social media apps in June 2024 compared with the year prior, per data by Comscore.
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