Soaring food prices are causing consumers to rethink their spending: Consumers are changing both where and how they shop for groceries, as well as what else they buy.

On today's episode, we discuss how inflation is changing consumer behavior, whether 15-minute delivery is too good to be true, the potential of Apple's realityOS, how much of the information shoppers give retailers is false, the ceiling to spending time on TikTok, an unpopular opinion about buying things from TV ads, pets' roles in Americans' lives, and more. Tune in to the discussion with our senior director of Briefings Stephanie Taglianetti, director of reports editing Rahul Chadha, and director of forecasting Oscar Orozco.

At Insider Intelligence, our forecasting team is constantly analyzing historical data, combing through insights from thousands of data sources, and reacting to industry forces to predict where markets and segments are heading. Peter Newman, senior forecasting analyst, worked on our latest forecast for US digital ad spending in Q1. He tells us how the recent market turmoil, supply chain issues, and economic uncertainty could impact the numbers in our forecast.

Price-conscious consumers are economizing at the grocery store as inflation takes hold. Among US adults who are cutting back on groceries, 41% are buying fewer items from name brands, and 29% are spending less on alcohol and spirits.

Consumers are returning to their pre-pandemic spending patterns: People are shifting their spending to services, which is leaving retailers with a slew of excess inventory.

CPG brands are struggling to compete with private labels: As the industry reaches a "breaking point," companies like Procter & Gamble are shifting tactics to appeal to price-conscious consumers.

Consumers are driven by value more than anything else. About two-thirds of consumers worldwide who had switched brands in the past year were looking for better deals. More than half were seeking better product quality.

Leisure travel is picking up, but economy clouds outlook: Inflation, continued COVID-19 challenges raise concern about longer-term demand.

Snap’s investor warning is a worrying sign for social media: The ad-relient industry is feeling the effects of piling changes and weakening economic conditions.

Consumers are trading down to private label brands: That presents an opportunity for retailers such as BJ’s Wholesale Club to use their own brands to demonstrate value and build loyalty.

Digital ad spending is exploding in Latin America. It will grow by 34.8% this year to $20.86 billion—a figure more than double the amount spent in 2020. Mobile will be the main growth driver, propelling the region’s digital ad market to new heights over the course of our forecast period.

Competitive talent requires competitive pay: The overall economy and tight labor market mean companies like Microsoft have to sweeten compensation to keep top talent. But will it be sweet enough?

Target and Walmart post disappointing Q1 results: Both were hurt by a confluence of factors that are unlikely to resolve anytime soon.

How should businesses view these global trends and events? How are behaviors and spending changing? In this report, Insider Intelligence analysts weigh in on the questions they’re being asked by both clients and the media about the shifting landscape in key areas like digital advertising, retail and ecommerce, and financial services.

Big Tech gets corrected: Tech industry stocks have taken a beating so far in 2022, but given the pandemic’s upheaval, it shouldn’t come as a surprise. Another reincarnation looms.

Cost-cutting and layoffs could hurt employer branding: Companies risk losing their employer reputations as they scale back to protect profitability.

On today's episode, we discuss whether augmented reality (AR) and virtual reality (VR) will rival the smartphone as the next big platform, the impact of 3D advertising, how in-store shopping habits have changed, whether there really is an attention economy slowdown, what to do about inflation, an unpopular opinion about video chats, which way people fold their arms, and more. Tune in to the discussion with our senior director of Briefings Stephanie Taglianetti, director of forecasting Oscar Orozco, and analyst Dave Frankland.

The No. 1 biggest source of financial stress among US adults last month was managing living expenses, with 27% being most concerned about the cost of necessities like groceries, gas, and utilities. Saving, investing, and planning for the future were the second biggest stressor, cited by 19%, while managing debt was No. 3, with 13% calling it their primary financial worry.

Brands see an opportunity to pad their margins: Consumer demand remains strong for products such Tide, Coca-Cola, and Tyson, which is why companies are boosting prices beyond their increased costs.