Chart of the day Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Chart of the day

Global fintech funding has nearly doubled so far this year

Article
Dec 10, 2021

Fintech companies worldwide raised $94.7 billion in funding over the first three quarters of 2021, almost as much as the two prior years combined.

Brick-and-mortar sales will lapse back into stagnation after a strong 2021

Brick-and-mortar sales will lapse back into stagnation after a strong 2021

Article
Dec 09, 2021

US ecommerce sales will surpass $1 trillion annually in 2022, up 15.9% from this year.

For UK Christmas shoppers, crowds draw more concern than delivery times

For UK Christmas shoppers, crowds draw more concern than delivery times

Article
Dec 09, 2021

When it comes to Christmas shopping, the biggest priority among UK consumers is avoiding crowds, cited by 32% of those 18 and older.

Here are the top fulfillment options among US adults this holiday season

Here are the top fulfillment options among US adults this holiday season

Article
Dec 08, 2021

Nearly three-quarters of US adults will likely use standard delivery for their purchases this holiday season.

Instagram Stories generate a quarter of the platform’s ad revenues worldwide

Instagram Stories generate a quarter of the platform’s ad revenues worldwide

Article
Dec 07, 2021

Instagram Stories ads will bring in $15.95 billion worldwide in 2022, more than one-quarter of the platform’s global net ad revenues.

1 in 3 US workers would quit their job if health insurance weren’t a factor

1 in 3 US workers would quit their job if health insurance weren’t a factor

Article
Dec 06, 2021

Many jobs in the US are tied to health insurance, which in turn is tying many workers to their jobs.

Email newsletters rank high with marketing professionals

Email newsletters rank high with marketing professionals

Article
Dec 02, 2021

Among marketing professionals worldwide, 81% send newsletter emails, which may not be surprising if you’ve taken a look at your inbox recently.

Which generation leads BNPL’s forward march?

Which generation leads BNPL’s forward march?

Article
Dec 02, 2021

Usage of buy now, pay later (BNPL) services has soared across generations in the US, especially among Gen Z.

Middle East and Africa will see major broadband subscriber growth over the next decade

Middle East and Africa will see major broadband subscriber growth over the next decade

Article
Dec 01, 2021

Fixed broadband subscriptions are set to jump nearly 50% in the Middle East and Africa, and more than 37% in Latin America, by the end of 2030. These regions are the ones with the most room for growth, as they’ve only recently gained access to fixed broadband.

Where consumers are most comfortable with secondhand clothing

Where consumers are most comfortable with secondhand clothing

Article
Nov 30, 2021

In China and the US, 59% of internet users are comfortable using secondhand clothing items, making those countries where the resale fashion economy is most ripe for growth.

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Shortages lead shoppers to pivot their purchasing

Shortages lead shoppers to pivot their purchasing

Article
Nov 29, 2021

As product availability remains strained this holiday season, consumers are taking a flexible approach to shopping.

Black Friday outpaces Cyber Monday for digital purchases

Black Friday outpaces Cyber Monday for digital purchases

Article
Nov 23, 2021

More US adults plan to make digital purchases on Black Friday than on Cyber Monday, at 38.6% and 35.5%, respectively.

Boomers are the only age group that still prefers stores

Boomers are the only age group that still prefers stores

Article
Nov 23, 2021

Internet users worldwide plan on shopping both in-store and online this season.

US adults have lukewarm opinions over Facebook's rebrand to Meta

US adults have lukewarm opinions over Facebook's rebrand to Meta

Article
Nov 22, 2021

Across generations, US adults aren't particularly excited about Facebook's rebrand to Meta.

The most popular smart fitness equipment among US adults

The most popular smart fitness equipment among US adults

Article
Nov 19, 2021

Despite Peloton's recent losses, the company still boasts the most popular piece of smart fitness equipment among US adults, with 32% owning Peloton devices.

 More US adults have air travel plans now than before the pandemic

More US adults have air travel plans now than before the pandemic

Article
Nov 18, 2021

Half of US adults plan to fly in the next six months as of October 2021, up 14 percentage points from October 2020.

Which US podcast publishers are most popular?

Which US podcast publishers are most popular?

Article
Nov 17, 2021

iHeartRadio is the most popular US podcast publisher, with 30.0 million people tuning in to its podcasts in September.

How Google’s search ad prices have risen across retail categories

How Google’s search ad prices have risen across retail categories

Article
Nov 16, 2021

Google’s paid search ads have gotten pricier in the US, with costs per click (CPCs) rising across retail product categories in Q3 2021.

Meta dominates the top 10 mobile apps worldwide

Meta dominates the top 10 mobile apps worldwide

Article
Nov 15, 2021

Meta, the company formerly known as Facebook, owns the top four mobile apps worldwide, with WhatsApp, Facebook Messenger, Facebook, and Instagram seeing the most cumulative downloads between Q1 2014 and Q3 2021.

Where do the most people own cryptocurrency?

Where do the most people own cryptocurrency?

Article
Nov 12, 2021

Latin America leads in cryptocurrency ownership, with 30% of adults there holding the digital assets. Within the region, ownership jumps as high as 45% in Argentina.

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