Ai Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Ai

Reimagining Retail: The Unofficial Most Interesting Retailers List (September)

Audio
Sep 25, 2024

On today's podcast episode, we discuss the unofficial list of the most interesting retailers for the month of September. Each month, our analysts Arielle Feger, Becky Schilling, and Sara Lebow (aka The Committee) put together a very unofficial list of the top eight retailers they're watching based on which are making the most interesting moves: Who's launching new initiatives? Which partnerships are moving the needle? Which standout marketing campaigns are being created? In this month's episode, Committee members Arielle Feger and Sara Lebow will defend their list against analysts Zak Stambor and Rachel Wolff, who will dispute the power rankings by attempting to move retailers up, down, on, or off the list.

Mastercard gives APP fraud solution an AI upgrade in the UK ahead of stricter reimbursement rules

Article
Sep 24, 2024

The upgrade can bring in more value-added services revenues for the network and spur greater real-time payments adoption

US Payments Digital Ad Spending 2024

US Payments Digital Ad Spending 2024

Report
Sep 23, 2024

Digital ad spending in the payments industry is set to surge as consumers start to get through the financial headwinds of the past few years. We look at where payment providers should focus their ad spend to maximize returns.

The Weekly Listen: What happens if TikTok is (or isn’t) banned in the US, what marketers get most wrong about consumers, and more

Audio
Sep 20, 2024

On today's podcast episode, we discuss what would happen if TikTok is (or isn’t) banned in America, what marketers get most wrong about consumers, will AI smartphones be impactful right out of the gate, will most companies eventually ask employees to be in the office five days a week, the world's favorite drinks, and more. Tune in to the discussion with our analysts Blake Droesch, Bill Fisher, and Carina Perkins.

Lionsgate will use its film library to train artificial intelligence

Lionsgate will use its film library to train artificial intelligence

Article
Sep 18, 2024

Lionsgate breaks down the doors of AI in Hollywood: The studio will feed its films into an AI model in a partnership with Runway.

Generative AI for Search in Retail

Generative AI for Search in Retail

Report
Sep 17, 2024

GenAI search could have a transformative impact on the shopping journey. To satisfy customers and stay competitive, retailers should focus on two essential innovations.

Apple’s AI delay wipes out $96 billion in market value

Apple’s AI delay wipes out $96 billion in market value

Article
Sep 16, 2024

With AI delays and sluggish preorders, the iPhone 16 launch is testing investor patience and could signal trouble ahead for the tech giant.

The new era of peer-to-peer resale: How major brands are entering the secondhand marketplace

Article
Sep 13, 2024

Major retailers like IKEA, Walmart, and ThredUp are launching peer-to-peer resale marketplaces, aiming to capture a slice of the booming secondhand market. This trend comes as US marketplace ecommerce sales are projected to surpass $500 billion next year, according to our forecast.

4 factors supercharging ad spend the rest of 2024

Article
Sep 12, 2024

Consumers may be concerned about the economy, but the outlook is good for ad spend in the final months of 2024. The share of advertisers concerned about a slowing US economy dropped 11 percentage points (from 49% to 38%) between November 2023 and August 2024, according to the Interactive Advertising Bureau (IAB). Retail media’s popularity, an influx of value-based messaging, high political ad spend, and connected TV (CTV) monetization will boost the ad industry the rest of 2024.

OpenAI’s Strawberry takes the next big leap in genAI by integrating reasoning

OpenAI’s Strawberry takes the next big leap in genAI by integrating reasoning

Article
Sep 11, 2024

OpenAI bets on smarter but slower answers to outpace its rivals in the crowded AI market

Learn More About EMARKETER Market Research Tools and Insights.
Our premium research gives you need to unlock digital opportunities and make the right business decisions.
Learn how
Ad industry lost another 1,200 jobs in August, but there’s no need for panic

Ad industry lost another 1,200 jobs in August, but there’s no need for panic

Article
Sep 10, 2024

Sustained ad industry job losses don't signal a crisis: Sector employment is still about 100,000 jobs stronger than in April 2020.

Perplexity will launch ads in Q4, but marketers may be hesitant to invest

Perplexity will launch ads in Q4, but marketers may be hesitant to invest

Article
Sep 09, 2024

Generative AI search engine Perplexity said it will launch ads in Q4, but the platform will need to win over advertisers and convince them their search ad spend will go further than it does on Google.

The Daily: Why the California AI bill matters so much, what AI rules are missing, and more

Audio
Sep 09, 2024

On today's podcast episode, we discuss whether AI is more like cars or Google search, what's missing from the new AI bill, and what these new rules mean for the rest of the country. Tune into the discussion with host Marcus Johnson, and analysts Jacob Bourne and Grace Harmon.

Google, Samsung, Qualcomm join forces for smart glasses

Article
Sep 06, 2024

Google, Samsung, and Qualcomm aim for mass appeal with AI smart glasses: Streamlined genAI eyewear offers a stylish alternative to clunky headsets and expensive standalone devices.

The Daily: What AI should (and shouldn’t) be allowed to do in healthcare

Audio
Sep 05, 2024

On today's podcast episode, we discuss how physicians are thinking about AI, the specific problems in healthcare that AI is trying to solve, and what it should never be used for in the space. Tune in to the discussion with host Marcus Johnson and analyst Rajiv Leventhal.

CMO tenure shrinks as role expands: How AI is helping marketing leaders adapt

Article
Sep 03, 2024

Top US advertisers have seen their CMOs’ tenures shrink from nearly four years to three years over the past decade, according to April 2024 Spencer Stuart research. This decline stems from increased public scrutiny, pressure to drive revenue growth, and an ever-expanding set of responsibilities.

In-Store Digital Payment and Checkout Trends

In-Store Digital Payment and Checkout Trends

Report
Sep 03, 2024

Digital technologies are reshaping customers' in-store payment experience. Here’s what payment providers must know about in-store payment digitization trends.​

Mass Affluent Consumer Banking

Mass Affluent Consumer Banking

Report
Aug 30, 2024

Mass affluent consumers are a $177.2 trillion global market that banks have struggled to serve. Now emerging technologies are finally enabling them to capture this lucrative demographic.

What the ad industry should learn from Klarna’s AI labor cuts

What the ad industry should learn from Klarna’s AI labor cuts

Article
Aug 29, 2024

Is AI replacing jobs? Klarna says yes: The company plans to cut 1,800 more jobs after a year of aggressive cost-cutting.

Open banking and AI will drive transformation in personal finance management tools

Article
Aug 26, 2024

Two factors are converging to drive improvements in PFM tool functions and make them a bigger factor in customer satisfaction and retention.

Powerful data and analysis on nearly every digital topic.

Become a Client

Want more marketing insights?

Sign up for EMARKETER Daily, our free newsletter.

By clicking "Sign Up", you agree to receive emails from EMARKETER (e.g. FYIs, partner content, webinars, and other offers) and accept our Terms of Service and Privacy Policy. You can opt-out at any time.

Thanks for signing up for our newsletter!

You can read recent articles from EMARKETER here.
Access All Charts and Data
  • Learn about what technologies are transforming your industry
  • Gain exclusive perspectives from top industry leaders
  • Access thousands of data sets and forecasts via our iconic charts
Become a Client
or