March 5, 2020

Top 10 Fastest-Growing B2C Ecommerce Categories in Argentina, 2019 (% change vs. prior year)

Description

This chart looks at the top 10 fastest-growing ecommerce categories in Argentina in 2019. Categories include: travel and tourism; electronic equipment and accessories; food, beverage, and cleaning products; home products; appliances; among others.

Note

According to Argentina’s National Statistics and Census Institute (INDEC), the country’s inflation rate grew to 53.8% in 2019.

Methodology

Data is from the March 2020 Cámara Argentina de Comercio Electrónico (CACE) report titled "Estudio Anual Comercio Electrónico 2019" conducted by Kantar TNS and sponsored by OCA. 170 companies that are CACE members and 1,102 digital buyers ages 18-65 in Argentina who had made at least 1 digital purchase in the past 6 months were surveyed online during December 2019.