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October 8, 2019

How Do Internet Users in Brazil Believe Select Demographic Groups Are Portrayed by National Advertising? (% of respondents in each group, April 2019)

Description

Internet users in Brazil were asked if select demographic groups were portrayed favorably vs. unfavorably by national advertising. Select demographic groups include: men, women, Blacks, Asians, homosexuals, babies, children, seniors, disabled people, mothers and fathers.

Featured In

Analyst Take: How Brands in Latin America Are Addressing Diversity and Representation in Advertising

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Chart Title

How Do Internet Users in Brazil Believe Select Demographic Groups Are Portrayed by National Advertising? (% of respondents in each group, April 2019)

Publication Date

October 8, 2019

Sources

Source information is only available to PRO subscribers.

Featured In

Analyst Take: How Brands in Latin America Are Addressing Diversity and Representation in Advertising

Topics

Children Females Males

LGBT

Seniors Ethnicity & Race Mothers Fathers Consumer Attitudes on Marketing Creative Advertising Brazil

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