August 6, 2018

Mobile Apps Where US Gen Z vs. Millennial Internet Users Have Increased Their Usage, May 2018 (% of respondents in each group)


US internet users ages 16-34 were asked if they've increased their usage of select mobile apps including Instagram, Snapchat and YouTube. The responses are broken out by age groups for Gen Z (ages 16-24) and Millennials (ages 25-34).


Data is from the August 2018 VidMob reporti titled "State of Social Video." 1,000 US internet users ages 16-24 and 1,000 internet users ages 25-34 were surveyed online during May 14-23, 2018. VidMob is a social video marketing agency.