Finance apps retain 17.6% of users 30 days after download, the highest rate of any industry in North America and nearly 4 times that of shopping apps (4.51%), according to a March report from Airship.

Affluent users are becoming BNPL’s biggest customer base, making larger purchases the next revenue lever.

TikTok video views for wellness brands grew 646.9% YoY in Q1 2026, even as views across all industries fell 6%, according to a Q1 2026 report from Dash Social.

Browser dominance could help autofill features chip away at Apple Wallet’s market share.

Issuers need to refine their intro cards or lose these consumers to fintechs.

The success of its planned autonomous tools for travel depends on maintaining consumer trust.

US adults want to travel despite rising costs; perks deliver comfort and value.

Consumers may be leaning on debit as a key budget tool for discretionary purchases in economic headwinds.

Threatened by public sector digital wallets and IDs, Google has to scramble to lock in loyalty by year’s end.

This is the latest installment of our “UK Ad Spending Benchmarks” series, which helps ad buyers and sellers calibrate their spending and revenue mix against the market.​

This is the latest installment of our “UK Ad Spending Benchmarks” series, which helps ad buyers and sellers calibrate their spending and revenue mix against the market.​

Flexible installments and expanded rewards can help small businesses navigate rising costs

It wants to lock in Gen Z early with convenient products that align with their lifestyles.

Travel and food delivery merchants are particularly susceptible to installment-based decision-making.

Finance and health apps top day-30 retention, suggesting habit-driven experiences drive growth, per our Industry KPI data.

Experiences, authenticity, and milestone-driven travel experience top young adults’ list of must-haves.

Venmo users now can send P2P payments to PayPal users worldwide with just a phone number.

The World Cup remains one of the globe’s most popular sporting events. While US interest in the quadrennial event has historically lagged other countries, it may be inching up due to hosting duties—but not dramatically. TV will dominate US viewing habits, and host cities stand to benefit from fans.

Betting on a cash-back strategy, Robinhood takes a shot at premium card spend.

AI tools are becoming some travelers’ first stop, reshaping discovery and pressuring search-driven players.