Ctv advertising Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Ctv advertising
The Ad Platform: Why Advertisers Want More Connected TV

The Ad Platform: Why Advertisers Want More Connected TV

Audio
Jan 22, 2020

We estimate that US advertisers will spend almost $9 billion on connected TV ads this year. Tim Sims, senior vice president of inventory partnerships at The Trade Desk, joins host Nicole Perrin to talk trends in programmatic connected TV, audio and more.

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