Ctv advertising Trends & Statistics
EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Ctv advertising
Watch for CTV and social platforms at this week’s NewFronts
Article
May 03, 2021
What to look out for at the NewFronts: CTV and social video will shine at this week's digital upfront presentations, as both formats have grown rapidly over the past year.
The Ad Platform: Why Advertisers Want More Connected TV
Audio
Jan 22, 2020
We estimate that US advertisers will spend almost $9 billion on connected TV ads this year. Tim Sims, senior vice president of inventory partnerships at The Trade Desk, joins host Nicole Perrin to talk trends in programmatic connected TV, audio and more.
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