Chatgpt Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Chatgpt

The ChatGPT store is live. What does that mean for SEO?

Article
Jan 25, 2024

With OpenAI’s new GPT Store, an Apple App Store-like interface that opened earlier this month, SEO professionals can share their own custom versions of ChatGPT with premium subscribers. But these collaborative innovations aren’t without their challenges. Generative AI can’t do everything, and it can be hard to vet new tools in the store.

GenAI is at the top of retailers’ to-do lists in 2024

GenAI is at the top of retailers’ to-do lists in 2024

Article
Jan 16, 2024

GenAI is on the agenda for most retailers in 2024: Walmart, Target, Canadian Tire, and others are turning to the tech to boost customer and employee satisfaction.

The goalposts keep moving even faster for AI integration in banking

The goalposts keep moving even faster for AI integration in banking

Article
Jan 05, 2024

Leading financial institutions have discovered new ways to harness the power of AI to supercharge their operations and customer service.

Data Drop: 5 Charts You Need in 2024

Data Drop: 5 Charts You Need in 2024

Report
Dec 26, 2023

As 2023 comes to an end, this is the data you need to kick-start 2024.

The Weekly Listen: The beginning of Amazon's decline, pairing shopping with streaming, and ChatGPT's giant publisher deal

Audio
Dec 22, 2023

On today's podcast episode, we discuss whether this is the beginning of Amazon's decline, if the Internet is becoming more ad-free, whether shopping pairs well with streaming, where brands will shift their ad dollars during the Super Bowl as they lean away from X (formerly Twitter), ChatGPT creator OpenAI's deal with publishing giant Axel Springer, the most visited tourist attractions in the world, and more. Tune in to the discussion with our analyst Blake Droesch and vice presidents of content Suzy Davidkhanian and Paul Verna.

Search Ad Spending Forecast and Trends H2 2023

Search Ad Spending Forecast and Trends H2 2023

Report
Dec 20, 2023

Until Google rolls out generative search to all users, most consumers won’t adopt the technology. That means AI isn’t driving search ad spending—yet.

The lessons behind 2023’s 5 fastest-growing brands, including ChatGPT and Shein

Article
Dec 15, 2023

When we think about the brands that skyrocketed this year, some immediately come to mind, like ChatGPT and Shein. Some of the other names, however, might surprise you. Here are the top five brands that had the biggest rise in purchasing consideration this year, according to Morning Consult’s Fastest Growing Brands 2023 report, and what brands can learn from their ascent.

The Daily: The dos and don'ts of using generative AI in the workplace, and how employees feel about it

Audio
Dec 14, 2023

On today's podcast episode, we discuss what employers expect their staffs to know about generative AI, whether every company will end up with their own custom version of ChatGPT, and the dos and don'ts of using generative AI in the workplace. Tune in to the discussion with our analyst Jacob Bourne and vice president of content, strategy, and operations Dan Van Dyke.

The Weekly Listen: How much can tech help the travel rebound, what the NFL + shopping equals, and ChatGPT in 2024

Audio
Dec 08, 2023

On today's podcast episode, we discuss the travel rebound and how tech is helping it out, how Black Friday football (with a side of online shopping) performed this year, will X (formerly Twitter) go bankrupt next year, a new way to stream NBA games post-cable, what to expect from ChatGPT next year, why your passport is the color it is, and more. Tune in to the discussion with our forecasting writer Ethan Cramer-Flood, forecasting analyst Zach Goldner, and director of forecasting Oscar Orozco.

Canada Trends to Watch in 2024

Canada Trends to Watch in 2024

Report
Dec 07, 2023

Our predictions for retail media networks, smart TV watching, and generative AI.

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The Daily: What the OpenAI debacle means for AI’s future, building GPT-5, and short-form video creation using AI

Audio
Dec 04, 2023

On today's podcast episode, we discuss what happened with Sam Altman and OpenAI, how the AI revolution just went through a shift, and what's next for the maker of ChatGPT. "In Other News," we talk about what to expect from GPT-5 and how AI could disrupt short-form video creation. Tune in to the discussion with our analysts Jacob Bourne and Gadjo Sevilla.

Product research is the leading use for AI chatbots in shopping

Product research is the leading use for AI chatbots in shopping

Article
Nov 30, 2023

59% of US adults interested in using AI chatbots for shopping-related activities would use the tech for product research, according to SurveyMonkey.

Tech Trends to Watch in 2024

Tech Trends to Watch in 2024

Report
Nov 30, 2023

AI and advances in immersive media, connected cars, and sustainability tech made big splashes in 2023, but their impact may be even bigger in 2024.

3 growth areas for generative AI, according to digital experts

Article
Nov 07, 2023

Tech is awash with hype cycles, but experts agree that generative AI has firmly established its staying power. Our “Attention! Trends and Predictions for 2024” summit shed light on the promise of generative AI, revealing three key growth areas: revolutionizing retail with conversational search, streamlining innovation with low-code automation, and pioneering inclusivity within AI development.

The Daily: GenAI adoption, AI PCs, and will ChatGPT hurt publishers?

Audio
Oct 17, 2023

On today's podcast episode, we discuss how marketers have been adopting generative AI (genAI), what ordinary Americans want from it, and what the genAI frenzy could face in 2024. "In Other News," we talk about how much ChatGPT will hurt publishers now that it has real-time information and what we can expect AI PCs to do differently. Tune in to the discussion with our analysts Jacob Bourne and Gadjo Sevilla.

Amazon turns to generative AI to improve the search experience

Amazon turns to generative AI to improve the search experience

Article
Oct 03, 2023

Amazon’s search capabilities are set for an AI-powered upgrade: The retailer will incorporate a chatbot to offer customers personalized suggestions based on their queries and shopping history.

The Daily: Amazon's Anthropic AI deal, ChatGPT can now speak and see, and who's producing 10,000 humanoid robots?

Audio
Oct 03, 2023

On today's podcast episode, we discuss the significance of the Amazon-Anthropic deal and what's possible now that ChatGPT can talk to you and see things. "In Other News," we talk about whether Bard AI integrations can help Google catch up to the competition and why one company is producing 10,000 humanoid robots. Tune in to the discussion with our analysts Jacob Bourne and Gadjo Sevilla.

Which AI tools are most useful to local SEO and marketing professionals?

Which AI tools are most useful to local SEO and marketing professionals?

Article
Sep 27, 2023

Key stat: 92% of local marketing and SEO professionals worldwide experimented most with ChatGPT in their work in July 2023, according to an August survey by SurveyMonkey.

How retailers like Coca-Cola, Instacart, and Amazon are innovating with generative AI

Article
Sep 21, 2023

ChatGPT use has declined over the past few months, but AI isn’t going anywhere. Retailers are innovating with their own homegrown and acquired AI tools to scale listings, improve search, and enhance personalizations.

The Daily: The speed of the generative AI revolution, how AI can improve watching football, and Roblox's AI assistant

Audio
Sep 21, 2023

On today's podcast episode, we discuss the speed of AI adoption, what to make of ChatGPT's engagement lull, and how Nvidia is shaping AI's future. "In Other News," we talk about how Roblox's AI assistant could transform gaming and how Amazon is using its neural network to improve the NFL's game-watching experience. Tune in to the discussion with our analysts Jacob Bourne and Gadjo Sevilla.

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