86% of US adults have used self-checkout, and 70% have used mobile apps for shopping, per a September 2024 study from Morning Consult.

Organizations will prioritize governance in 2025 as they ramp up genAI investments in pursuit of business transformation.

AI darlings split the spotlight: Anthropic’s $30 billion valuation underscores its safety focus and enterprise ties, while Perplexity, worth $9 billion, battles legal woes and bets on ads to stay competitive.

AI fueled election confusion: Social platforms struggled to remove deepfakes and AI-driven misinformation during a contentious election year, but investment in moderation may dwindle now

The year of AI: Artificial intelligence invaded all aspects of life in 2024, from work to play and generation to generation. New genAI players appeared to take on megaliths like Google and Meta. It would be a copout to say that 2025 will bring more of the same, but we expect startups to begin taking more market share from Big Tech and challenging the status quo.

Google, Apple, and Samsung integrated genAI into their flagship devices, but delays and tepid consumer interest signal challenges ahead.

2024 saw a pivot to specialized AI agents and personalized search tools, with on-device AI driving adoption despite skepticism about added costs for smartphones.

Our eighth annual study reveals which of the 10 largest US banks lead in mobile app innovation, based on an exclusive survey of which features mobile banking users value most.

Docs struggle to use ChatGPT for diagnosing illnesses: Chatbots have greater diagnostic accuracy by themselves than physicians using AI. We examine how doctors can get more comfortable using AI for medical diagnostics.

The chatbot’s surging usage signals a shift toward AI tools as real-time search and conversational responses redefine how users access information.

Reports of unauthorized AI personas, including those of deceased individuals, raise concerns about the platform’s oversight and the broader issue of consent in genAI

Retailers are experimenting with generative AI (genAI) across various use cases, from personalized marketing to conversational search. But the strategic risks of being an early adopter of genAI versus waiting for established players to set standards remain unclear.

The company’s AI assistant aims to simplify sales and marketing processes and boost efficiency.

A panel revealed they’re worried that AI is threatening any human connection with their banks.

GenAI gives banks unprecedented tools to create a more personalized experience for their customers, but some use cases are easier to implement than others.

With digital twins ready to revolutionize 24/7 sales, RepAI faces the dual challenge of customer AI distrust and ethical concerns.

GenAI could help boost the efficiency of customer service teams and give shoppers access to fast, personalized, 24/7 support. To make the most of the technology, retailers and brands need to understand the key use cases in a customer service setting—and stay mindful of the risks.

GenAI search could have a transformative impact on the shopping journey. To satisfy customers and stay competitive, retailers should focus on two essential innovations.