Search is positioned to be generative AI’s first major consumer-facing playground. This is unexplored territory, and advertisers are bracing for big changes.
Generative AI is poised to reshape the search advertising market. With a significant first-mover advantage, will Microsoft grow its share of search ad budgets? How can advertisers stay ahead of the curve?
Several retailers look to harness generative AI’s potential: Instacart, Walmart, and Levi Strauss are among those testing potential use cases for the emerging technology.
Publishers launch AI task forces as anxiety swirls: Amid speculation that AI could hurt the industry’s jobs, publishers try to get their bearings.
On today's episode, we discuss early initiatives to integrate generative AI into healthcare, the ways in which ChatGPT in healthcare could become a huge liability, and how chatbots can boost patient engagement. "In Other News," we talk about how to turn bad reviews into positive change and how ChristianaCare's subscription primary care offering is a little bit different. Tune in to the discussion with our analysts Rajiv Leventhal and Lisa Phillips.
Generative AI has ample applications within financial services over a three-year horizon, with payments the most promising sector because of its breadth of potential use cases.
ChatGPT and generative AI have taken the business world by storm. But how valid is the buzz around the technology? And how should insurance leaders act on the opportunity in 2023?
ChatGPT is the talk of 2023. In the banking industry, generative AI technology has promising use cases in marketing and customer service, and it has the potential to make machine learning applications more accurate and efficient.
On today’s episode, we discuss ChatGPT, generative AI, and AI’s role in banking. In our “Headlines” segment, we examine if 2023 is really going to be the year of the chatbot in banking. In “Story by Numbers,” we reconcile two sets of data to find out how valuable chatbots really are and forecast how many people will consider using a bank chatbot this year. And in “For Argument’s Sake,” we debate new ideas that you may not have thought of when it comes to AI in banking and generative AI. Tune in to the conversation between our host Rob Rubin, analyst Eleni Digalaki, and Victor Chatenay, strategy and innovation manager at NatWest.
Retailers start to test the waters of generative AI: While companies like Carrefour and Fanatics are using it to improve engagement, Amazon has concerns over data privacy.
How chatbots can increase patient engagement: A research study by AllianceChicago shows how personalized messages boosted well-child visits and immunizations among minority patients.
Generative AI’s trillion-dollar wellspring: Tech shows its love for the arts as long as AI’s the artist. It’s an economic bright spot, but brace for ethical and legal controversy.
Google tackles AI’s biggest challenge: Under its Everyday Robots subsidiary, the tech giant is building bots that understand what humans really want. But internet data could steer the project off-course.
AI investments can improve customer experience. Here’s what companies are—and should—be doing to stay ahead.
People trust their gut, but AI doesn’t have one: Executives are guarded about AI adoption for high-level use. There’s a path forward, but given the risks, C-suite caution is wise.
On the back of Babylon’s SPAC merger announcement, we unpack why it makes sense for a digital health company with a murky security track record to use the SPAC route to the public market vs a traditional IPO.
In-store shopping will remain a crucial part of the retail sales funnel in China, even as ecommerce players continue to rack up record gross merchandise value (GMV). Pre-pandemic, ecommerce was already disrupting brick-and-mortar retail, but over the past year, retailers began to innovate more offline, leveraging new and existing technology.
eMarketer principal analysts Jeremy Goldman and Jillian Ryan, along with junior analyst at Insider Intelligence Blake Droesch, discuss the work-from-anywhere future, how this years' Super Bowl will be unique, why some retailers are skipping returns, Spotify's emotion-based recommendations, what customers want from chatbots, the ideal length of time you should dunk your Oreo in milk, and more.
Incumbent insurers have accelerated their use of mature AI deployments in the past year to meet changing customer expectations and better compete with insurtechs. They’ll now need to infuse the tech across their business segments to unlock the full potential—including enhanced personalization, cost cutting, and stronger risk management—of AI-driven digital transformation.
There’s a lot of enthusiasm around retail and tech, particularly visual search. While not mainstream yet, more than half of US internet users said they were most excited about using the technology as part of their shopping experience, according to a survey conducted by ViSenze.
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