Chatbots Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Chatbots

The Banking & Payments Show: Will banks provide good chatbots?

Audio
Feb 17, 2023

On today’s episode, we discuss ChatGPT, generative AI, and AI’s role in banking. In our “Headlines” segment, we examine if 2023 is really going to be the year of the chatbot in banking. In “Story by Numbers,” we reconcile two sets of data to find out how valuable chatbots really are and forecast how many people will consider using a bank chatbot this year. And in “For Argument’s Sake,” we debate new ideas that you may not have thought of when it comes to AI in banking and generative AI. Tune in to the conversation between our host Rob Rubin, analyst Eleni Digalaki, and Victor Chatenay, strategy and innovation manager at NatWest.

Retailers see promise in ChatGPT and generative AI

Retailers see promise in ChatGPT and generative AI

Article
Feb 16, 2023

Retailers start to test the waters of generative AI: While companies like Carrefour and Fanatics are using it to improve engagement, Amazon has concerns over data privacy.

Chatbots can boost patient engagement

Chatbots can boost patient engagement

Article
Jan 26, 2023

How chatbots can increase patient engagement: A research study by AllianceChicago shows how personalized messages boosted well-child visits and immunizations among minority patients.

Meta, Google, and startups flock to AI art’s economic potential

Article
Oct 13, 2022

Generative AI’s trillion-dollar wellspring: Tech shows its love for the arts as long as AI’s the artist. It’s an economic bright spot, but brace for ethical and legal controversy.

Google’s PaLM-SayCan research might make cobots truly collaborative

Article
Aug 22, 2022

Google tackles AI’s biggest challenge: Under its Everyday Robots subsidiary, the tech giant is building bots that understand what humans really want. But internet data could steer the project off-course.

AI in Customer Experience

AI in Customer Experience

Report
Mar 31, 2022

AI investments can improve customer experience. Here’s what companies are—and should—be doing to stay ahead.

AI is transforming society but C-suite still hesitant—and for good reason

Article
Mar 28, 2022

People trust their gut, but AI doesn’t have one: Executives are guarded about AI adoption for high-level use. There’s a path forward, but given the risks, C-suite caution is wise.

Babylon goes public via $4.2B SPAC merger, despite security concerns

Babylon goes public via $4.2B SPAC merger, despite security concerns

Article
Jun 04, 2021

On the back of Babylon’s SPAC merger announcement, we unpack why it makes sense for a digital health company with a murky security track record to use the SPAC route to the public market vs a traditional IPO.

A greater emphasis on tech and omnichannel retail is emerging in China

Article
May 09, 2021

In-store shopping will remain a crucial part of the retail sales funnel in China, even as ecommerce players continue to rack up record gross merchandise value (GMV). Pre-pandemic, ecommerce was already disrupting brick-and-mortar retail, but over the past year, retailers began to innovate more offline, leveraging new and existing technology.

The Weekly Listen: Work-from-anywhere, a unique Super Bowl, and Spotify gets emotional

The Weekly Listen: Work-from-anywhere, a unique Super Bowl, and Spotify gets emotional

Audio
Feb 05, 2021

eMarketer principal analysts Jeremy Goldman and Jillian Ryan, along with junior analyst at Insider Intelligence Blake Droesch, discuss the work-from-anywhere future, how this years' Super Bowl will be unique, why some retailers are skipping returns, Spotify's emotion-based recommendations, what customers want from chatbots, the ideal length of time you should dunk your Oreo in milk, and more.

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AI in Insurance

AI in Insurance

Report
Jan 12, 2021

Incumbent insurers have accelerated their use of mature AI deployments in the past year to meet changing customer expectations and better compete with insurtechs. They’ll now need to infuse the tech across their business segments to unlock the full potential—including enhanced personalization, cost cutting, and stronger risk management—of AI-driven digital transformation.

Visual Search Sparks Excitement Among Consumers

Visual Search Sparks Excitement Among Consumers

Article
Jan 09, 2020

There’s a lot of enthusiasm around retail and tech, particularly visual search. While not mainstream yet, more than half of US internet users said they were most excited about using the technology as part of their shopping experience, according to a survey conducted by ViSenze.

Driving Customer Loyalty Using Conversational UI | Sponsored Content

Article
Nov 01, 2019

The conversational UI market is seeing massive year-over-year adoption and usage rate increases. Companies believe virtual assistants can and will be able to solve problems across the customer experience, but they just aren’t there yet. Rightpoint shares three planning steps for success.

Global Messaging Apps 2019

Global Messaging Apps 2019

Report
Sep 11, 2019

It’s official: WhatsApp Status ads are coming, likely sometime in 2020. And though paid advertising is just one piece of the puzzle for companies looking to connect with customers on WhatsApp, it’s a major change for the chat app, which has so far remained ad-free.

Consumers Are More Likely to Use Emerging Technology When Interacting with Retailers

Consumers Are More Likely to Use Emerging Technology When Interacting with Retailers

Article
Aug 07, 2019

Consumers are hesitant to engage with the latest automated customer experience offerings. In industries like healthcare and financial services, many prefer to consult with humans through traditional mediums. But in retail, more are willing to use emerging technologies—including chatbots and artificial intelligence (AI).

Chatbots Useful for Some Customer Service, but Can't Do Everything Yet

Chatbots Useful for Some Customer Service, but Can't Do Everything Yet

Article
May 14, 2019

Marketers are looking to chatbots to help personalize the automated aspects of customer service, but many believe the technology still has some ways to go before catching up with their expectations.

Getting Smart About Artificial Intelligence

Getting Smart About Artificial Intelligence

Report
Jan 31, 2019

This report highlights five best practices for marketers and advertisers as they evaluate the use of artificial intelligence and machine learning technologies in their operations.

Customer Service Expectations Are Evolving

Customer Service Expectations Are Evolving

Article
Dec 13, 2018

Due to the growing number of channels available and younger consumers reaching adulthood, expectations for customer service have been changing.

Consumers Still Prefer Humans Over Chatbots

Consumers Still Prefer Humans Over Chatbots

Article
Nov 07, 2018

As artificial intelligence becomes more embedded in everyday experiences, it's logical to assume that consumers are growing more comfortable with it. But while consumers may be open to chatbots in theory, many still prefer to interact with a human customer service agent.

Customer Service Can Make or Break a Company's Reputation

Customer Service Can Make or Break a Company's Reputation

Article
Oct 23, 2018

For as much as you hear customer service horror stories, according to an August 2018 survey by call center tech provider Genesys, 94% of US internet users considered their last customer service experience to be positive.

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