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Amazon Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Amazon
Amazon’s $110 million AI push: Support for research or strategic play?

Amazon’s $110 million AI push: Support for research or strategic play?

Article
Nov 12, 2024

Amazon’s program democratizes access to compute resources and raises concerns about aligning corporate goals with academic freedom.

Amazon’s faster delivery speeds are resonating with customers

Amazon’s faster delivery speeds are resonating with customers

Article
Nov 12, 2024

Amazon is on a never-ending mission to speed up delivery: The retailer’s latest initiatives, including smart glasses and streamlined grocery fulfillment, will help cut costs and encourage shoppers to order more—and more often.

Amazon’s next billion-dollar bet on Anthropic could involve a shift away from Nvidia’s hardware

Article
Nov 08, 2024

Amazon considers Anthropic stake: Backing the startup and offering cheaper infrastructure could help Amazon expand its AI influence, but the move could restrict Anthropic’s options in the long run.

Pinterest reports revenue and user gains, but holiday forecast is lackluster

Pinterest reports revenue and user gains, but holiday forecast is lackluster

Article
Nov 08, 2024

Pinterest gets an Amazon bump, but the holiday is gray: A lower- than- expected Q4 forecast and heavy spending sent its stock tumbling.

Google pushes back on monopoly claims in DOJ ad tech trial

Article
Nov 07, 2024

Google defends against DOJ claims of ad monopoly: The giant emphasizes publisher choice and competitive ad exchanges amid trial scrutiny.

Smart TVs are the most popular CTV device in the US

Smart TVs are the most popular CTV device in the US

Article
Nov 07, 2024

67.5 million US households use smart TVs, making it the No. 1 device among connected TV (CTV) households across the country, according to July 2024 data from Comscore.

US, China beauty slowdown hits Coty, Estée Lauder—but not e.l.f. Beauty

US, China beauty slowdown hits Coty, Estée Lauder—but not e.l.f. Beauty

Article
Nov 07, 2024

US beauty demand is normalizing as price sensitivities creep into purchasing behavior: That’s good news for e.l.f. Beauty but an added struggle for Coty and Estée Lauder, for which China remains a hurdle.

4 tactics from CMOs on maintaining a healthy marketing funnel in tough times

Article
Nov 06, 2024

CMOs are often the first people facing pressure to cut spend in a challenging economy. Marketers need to be able to trim budgets in a way that doesn’t thin out the brand. “A common approach we see during these economic downturns is to cut those upper-funnel tactics…but I really believe this is very shortsighted,” said Laura Brooks, fractional CMO at Made by Nacho, during our recent EMARKETER Summit.

The most popular US retail memberships

The most popular US retail memberships

Article
Nov 06, 2024

46.6% of US internet users are also Amazon Prime members, nearly two times as many as Costco (25.1%), the No. 2 biggest retail membership , according to data from Comscore.

Prime Video looks to AI to improve user experience

Prime Video looks to AI to improve user experience

Article
Nov 05, 2024

Prime Video thinks AI can fix UX problems: Complaints about show catalog failures may have spawned its latest AI-powered feature.

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Regulators block Meta’s and Amazon's nuclear energy AI plans

Article
Nov 05, 2024

The Big Tech companies’ plans to get reliable energy for AI operations were blocked, revealing the complexity of scaling AI responsibly.

Nielsen will integrate Amazon first-party data into football ratings

Nielsen will integrate Amazon first-party data into football ratings

Article
Nov 04, 2024

Why Nielsen’s first-party data approval matters: Its deal with Amazon could lead the streamer to dominate NFL advertising and rights in coming years.

The Future of Digital 2025

The Future of Digital 2025

Report
Nov 04, 2024

Companies large and small will net hundreds of billions in US incremental ecommerce and digital ad dollars in the next two years. Who will be the big winners?

Amazon Q3 results underscore its position as an advertising and media juggernaut

Article
Nov 01, 2024

Amazon grows ad revenues by 19% in Q3: Sports, shoppable ads, and live news bolster its appeal to advertisers.

Amazon’s AI investments soar in Q3 as it balances data center demand

Article
Nov 01, 2024

Its record infrastructure spending shows a commitment to AI’s “once-in-a-lifetime” opportunity.

Election ad spending caused prices to surge, forcing brands elsewhere

Election ad spending caused prices to surge, forcing brands elsewhere

Article
Nov 01, 2024

Election spending caused CPMs to surge: Faced with high costs and a noisy environment, brands experimented with new channels.

Amazon is bullish about the holiday quarter following strong Q3 results

Article
Oct 31, 2024

Record Prime Day sales, booming ad business powered Amazon to Q3 earnings beat: The retailer expects to carry that momentum into Q4.

Dollar General, Amazon blend the physical and digital with holiday catalogs

Article
Oct 30, 2024

Ahead of this year’s highly competitive holiday season, retailers like Dollar General, Neiman Marcus, and Amazon are releasing print versions of their holiday catalogs, focusing on curation, inspiration, and showcasing the best deals.

Generative AI for Ad Targeting

Generative AI for Ad Targeting

Report
Oct 30, 2024

GenAI has already transformed ad targeting by making it easier to find the right people in the right places with the right content. This report explains which use cases are most impactful and easiest to implement.

Google ad growth bolsters Alphabet’s Q3, despite regulatory challenges

Article
Oct 30, 2024

Alphabet’s Q3 beats expectations: Google’s ad dominance holds as it navigates regulatory and competitive challenges in the digital ad market.

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