AI is reshaping how consumers in Canada search, shop, and spend time with media. As digital adoption deepens, brands, publishers, and retailers face the need to adapt to AI-driven discovery and commerce, or risk losing out in a rapidly changing market.

A rumored late June date would heighten pressure on sellers and competitors while easing Amazon’s YoY comparisons.

Our industry KPI data shows CTV QR code scan rates falling from 0.010% to 0.004% in 2025 as ad clutter and fatigue curb second-screen action.

The AI portal ties health records and wearables together as daily health conversations top 50 million.

Fire TV's new UI weaves ads across screens, tying CTV reach to retail data and programmatic scale.

Ecommerce will gain new momentum coming out of the post-pandemic slump, driven largely by food and beverage sales.

Beehiiv is challenging Substack, as an ad network and flat fees lure creators; but scaling inventory and measurement will test its $50 million goal.

Chatbot use is increasing basket sizes and conversion rates.

To capture a share of limited holiday gains, retailers and brands must zero in on pockets of opportunity across mobile commerce, social platforms, and consumer adoption of AI for shopping.

A WPP court filing reveals $9 billion in spend and rebate income, pushing brands to revisit principal media terms.

While categories like payments, back-end infrastructure, and in-store systems remain relevant, AI has emerged as a defining force in retail tech for 2026.

Retailers that broke through the noise in February didn't necessarily spend the most, they just understood the moment better than their competitors. Here are the three winners from this month’s Unofficial Monthly Retailer Awards, according to a recent episode of “Reimagining Retail.”

Stablecoins are moving from crypto rails to mainstream payments infrastructure. Regulatory support and institutional investment are accelerating adoption, but consumer trust gaps, fragmentation, and liquidity risks pose near-term hurdles for digital payments.

Gamers are highly engaged, span all demographics, and are increasingly receptive to ads. Yet gaming remains one of the most undermonetized channels in digital advertising.​

UK ecommerce is entering a steady, mature phase—but there are still opportunities for growth.

WPP’s earnings slide shows AI and self-serve ad tools are shifting growth away from holdcos.

Workforce reduction signals tighter discipline as it integrates Depop and leans on AI.

Retail media networks rely heavily on first-party data, but those datasets capture only part of the customer journey. As advertisers push for broader reach and measurement, gaps in that data are becoming harder to overlook.