While details are minimal, the duo’s vision could challenge how we interact with AI in a smartphone-driven world.

Apple unveils new Apple Watch feature that detects sleep apnea: The timing of the feature’s unveiling could be the spark Apple needs to reignite its stagnating device business.

Google, Samsung, and Qualcomm aim for mass appeal with AI smart glasses: Streamlined genAI eyewear offers a stylish alternative to clunky headsets and expensive standalone devices.

Voice assistant adoption continues to grow, but the pace has slowed. Gen Z and seniors are key growth drivers, while smartphones and smart speakers remain central to the ecosystem as innovation and fresh competition shake up the sector.

Global smartphone shipments are up 7.8% YoY in Q1. Samsung leads, Apple slips, and Chinese brands gain.

AI dominance in the tech sphere was on parade at CES 2024, pointing to pressure on product developers to integrate the technology. Also in the spotlight: Inclusivity and sustainability as focal points for an industry maturing to meet societal needs, the latest gadgets, and what the show means for marketers.

In July and August, the US ad market saw its first consecutive two months of growth in over a year, according to Standard Media’s US Ad Market Tracker. Platforms are focused on keeping that momentum alive with several updates. Multiple platforms are boasting improved AI targeting and enhanced connected TV ad solutions. Here is everything new in September.

LG and Samsung raise their connected TV game: While Samsung embraces interactivity, LG sharpens targeting with LoopIQ.

US adults are fairly evenly split on using mobile payment apps online versus in-store—except with PayPal, where 36% of users use the platform online most often, compared with 29% of users who use the app in-store, according to CivicScience.

This report is a guideline to help marketers understand connected TV through market size estimates, growth projections, and analysis of the complex landscape of ad buyers and sellers.

Connected TV (CTV) will be the fastest-growing major ad format in 2023, despite a downward revision in our latest forecast. Time spent on CTV is also showing big gains.

Declining demand and rising costs are taking a toll. Samsung and Apple dominate the premium segment, leaving room for budget brands to thrive in emerging markets.

Google, Musk, and OpenAI moves show corporate Darwinism in AI race: As tech gets closer to the holy grail of AGI, it’s getting harder for companies to apply the brakes.

With Bedrock, Amazon courts an array of AI startups: The platform offers a smorgasbord of generative AI tools for enterprise. But moves by Databricks and Meta could take model training in-house.

Apple’s MacBook mostly dodged holiday weakness a few quarters ago, but shipments fell 40.5% compared to the first three months of 2022. This trend could continue throughout the year.

Samsung has a golden opportunity to reverse its misfortune: Profits have plunged as inflationary pressures put its US expansion in jeopardy. Outdoing Nvidia on chips is a winning strategy.

Gen Z’s love of Apple is its secret weapon: The cohort should help it build its advertising business for years to come

More than a quarter of the US population wears a connected device, including a growing number of older consumers who are interested in health and fitness tracking.

Apple’s intensifying in-house push: It already designs its own processors, and now it looks like Apple is moving to make its own Wi-Fi and 5G radios, displays, and touchscreens, reducing reliance on suppliers.