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Mexico Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Mexico
Global consumers are actively avoiding US products over tariffs

Global consumers are actively avoiding US products over tariffs

Article
Nov 10, 2025

40% of global consumers say they’ve gone out of their way to spend less on US products in response to tariffs, with Canadian consumers leading the way, based on July data from Morning Consult.

Tariffs threaten to reshape retail supply chains

Article
Mar 10, 2025

"Nobody knows what's going to happen and when," said our analyst Rachel Wolff on a recent “Behind the Numbers” podcast, about the potential impact of tariffs. "Everybody's just waiting until the last possible minute to figure out, will these actually go into effect?" Retailers are bracing for disruptions as President Donald Trump’s on-again, off-again tariffs on imports from Mexico, Canada, China, and the EU loom.

Global Shopper Survey 2025​

Global Shopper Survey 2025​

Report
Feb 25, 2025

In our exclusive survey with ESW, data from shoppers in 18 countries reveals new twists in the path to purchase, the rising momentum of marketplaces, and the resilience of age-old fundamentals.

How Trump’s return to office will affect tariffs, TikTok, Big Tech regulation, pharma advertising, and crypto

How Trump’s return to office will affect tariffs, TikTok, Big Tech regulation, pharma advertising, and crypto

Article
Jan 16, 2025

President-elect Donald Trump's second term promises profound shifts across commerce, technology, and regulation that will reshape how businesses operate and consumers behave. As the president-elect prepares to take office, his policy priorities are already triggering market reactions and pivots from major corporations.

Western Union advances brick-and-mortar push with Mexico rollout

Article
Dec 13, 2024

Despite the remittance industry’s digital transformation, Western Union is banking on stores remaining a key component of its business

Worldwide OTT Video Viewers Forecast 2025

Worldwide OTT Video Viewers Forecast 2025

Report
Dec 09, 2024

OTT video is popular whether it’s free or paid. Every global region and country we track is engaged with these platforms, some very deeply. But new viewers will be hard to find.

B2B digital ad spend rises globally, with India and Mexico leading growth

B2B digital ad spend rises globally, with India and Mexico leading growth

Article
Oct 28, 2024

Global B2B digital ad spending to reach $48 billion by 2026: Growth driven by digital adoption and emerging market expansion.

Santander hopes its competitive savings rate brings its US speedboat new account holders

Article
Oct 24, 2024

The Spanish bank launched its digital speedboat in the US before most of its products become available.

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Shein rolls out credit card in Mexico, with more likely on the way

Shein rolls out credit card in Mexico, with more likely on the way

Article
Oct 24, 2024

It's the ecommerce giant’s first credit card but likely not the last as it competes with Amazon and other ecommerce sites

Retail’s growth opportunities: Categories, channels, and countries

Article
Oct 10, 2024

The boom times for ecommerce and retail have largely passed. “It’s going to be harder [for retailers] to identify pockets of growth and opportunity. But, the good news is that it’s not going to be that roller coaster of demand fluctuations that has been challenging for retailers to navigate over the last couple of years,” our analyst Blake Droesch said.

Worldwide Digital Gamers Forecast 2023

Worldwide Digital Gamers Forecast 2023

Report
Nov 27, 2023

Our debut worldwide digital gamer forecast reveals that growth has slowed considerably, mainly because gaming is already a common and popular activity for internet users in almost every country. But some markets are more enthusiastic than others.

Latin America Marketing and Retail Media Trends Survey 2023

Latin America Marketing and Retail Media Trends Survey 2023

Report
Aug 11, 2023

Our first-ever marketing and retail media survey explores the latest trends unfolding in Latin America, how the regional landscape will evolve, and the broader implications for ad buyers’ and retailers’ go-to-market strategies.

Internet and Mobile Users Update 2023

Internet and Mobile Users Update 2023

Report
Apr 25, 2023

Global usage habits are changing for internet, mobile, and tablet users. To reach consumers, marketers need to capitalize on regional patterns.

Amazon in Canada 2023

Amazon in Canada 2023

Report
Mar 27, 2023

Amazon can stake a claim as one of Canada’s top mass merchants, even without having physical stores. It has reached this milestone after more than three years of accelerated retail ecommerce in the country.

Livestream ecommerce takes off in Latin America

Livestream ecommerce takes off in Latin America

Article
Feb 28, 2023

Latin America sees livestream ecommerce explode: We unpack the opportunity in the region as outlined in our recent deep dive.

Global Podcast Listener Forecast 2022–2026

Global Podcast Listener Forecast 2022–2026

Report
Nov 08, 2022

Our latest forecast for 14 countries and three regions shows continuing worldwide growth for podcast listenership but at very different rates. And the sources of growth are shifting.

Payment Channels and Transaction Types

Payment Channels and Transaction Types

Report
Feb 08, 2022

Payments Ecosystem: This year will reveal how providers must adapt to lasting pandemic-driven digitization across payments channels, ranging from in-store retail to B2B ecommerce.

Mercado Libre will surpass $20 billion in ecommerce sales in 2020

Mercado Libre will surpass $20 billion in ecommerce sales in 2020

Article
Dec 20, 2020

Latin American ecommerce giant Mercado Libre has benefitted immensely from the pandemic, as stay-at-home orders forced consumers to buy online. According to our inaugural forecast on Mercado Libre, the online marketplace’s sales will surge 46.5% in Latin America by the end of 2020, to $20.51 billion. And it still has room to grow in several key markets—even where it already dominates.

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