EBay Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for EBay
The State of France Fashion Ecommerce 2025

The State of France Fashion Ecommerce 2025

Report
Jun 24, 2025

Online fashion sales growth in France is stabilizing as global competitors capture market share and social platforms become more influential.

Retail Media Advertising in France, Germany, and the UK

Retail Media Advertising in France, Germany, and the UK

Report
May 22, 2025

Retail media ad spending in France, Germany, and the UK continues to rise, outpacing all other ad formats. The space is developing rapidly despite fragmentation and a lack of standards.

FAQ: How the US-China Trade War Is Affecting TikTok Shop, Temu, and Shein

FAQ: How the US-China Trade War Is Affecting TikTok Shop, Temu, and Shein

Report
May 01, 2025

Turbulence in trade relations is changing how China’s ecommerce platforms do business in the US, with spillover effects on US retail and advertising.

Klarna brings eBay tie-up to the US

Klarna brings eBay tie-up to the US

Article
Apr 24, 2025

The BNPL provider is racking up partners in a major expansion push before its now-delayed IPO

US Retail Media Ad Spending Benchmarks: Q1 2025

US Retail Media Ad Spending Benchmarks: Q1 2025

Report
Apr 18, 2025

This is the Q1 2025 installment of our quarterly “Ad Spending Benchmarks” series, which helps ad buyers and sellers calibrate their spending and revenue mix against the market.

Future-Proofing Retail Media for the Next Chapter

Future-Proofing Retail Media for the Next Chapter

Report
Apr 04, 2025

Retailers that aimed to be media giants are hitting headwinds as ad growth slows. To stay competitive, retail media networks must rethink org structure, sharpen media skills, and plan smartly to thrive in a more challenging landscape.

US Holiday 2024 Recap and 2025 Preview

US Holiday 2024 Recap and 2025 Preview

Report
Mar 20, 2025

Retail ended 2024 on a high note as mobile shopping drove ecommerce sales and stores staged a comeback. Will the 2025 holiday season be as fruitful?

US Ecommerce Market Shares 2025

US Ecommerce Market Shares 2025

Report
Mar 14, 2025

Amazon and Walmart dominate the landscape, but the other half of US ecommerce sales is still up for grabs.

Global Shopper Survey 2025​

Global Shopper Survey 2025​

Report
Feb 25, 2025

In our exclusive survey with ESW, data from shoppers in 18 countries reveals new twists in the path to purchase, the rising momentum of marketplaces, and the resilience of age-old fundamentals.

US Commerce Media Forecast 2025

US Commerce Media Forecast 2025

Report
Feb 14, 2025

Retail media’s rapid growth has spurred nonretail verticals to harness their first-party data to fuel their own commerce media networks. Retail media spending still dominates the commerce media landscape, but distinct challenger cohorts are finding their footing.

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PayPal’s Bold Commerce tie-up can diversify its payment volume

Article
Jan 28, 2025

The expanded partnership boosts merchant acceptance for both Fastlane and Pay with Venmo

Pay with Venmo comes to JetBlue in bid for younger travelers

Article
Jan 23, 2025

The tie-up can help attract younger travelers and aids in Venmo’s monetization journey

Klarna’s eBay partnership can boost its growth as a public company

Article
Dec 12, 2024

The tie-up can bring in a large new stream of payments volume for the BNPL player, boosting growth ahead of going public next year

Reimagining Retail: Why are so many new peer-to-peer resale marketplaces are being launched and how they can succeed

Audio
Sep 11, 2024

On today's podcast episode, we discuss why many retailers are choosing now to launch peer-to-peer marketplaces, why consumers might choose IKEA’s resale platform versus the already established players like Facebook Marketplace and eBay, and what they need to be successful. Listen to the conversation with our analyst Sara Lebow as she hosts analysts Sky Canaves and Sarah Marzano.

Infopack: Apparel 2024​

Infopack: Apparel 2024​

Report
Aug 30, 2024

US apparel ecommerce sales are set to reach $263.18 billion by 2028. To take advantage of this opportunity, brands and retailers need to understand online sales trends as well as shopper behaviors and preferences.​

Shein, Temu win over Gen Z shoppers

Shein, Temu win over Gen Z shoppers

Article
Aug 30, 2024

Gen Z shoppers embrace Temu, Shein, and TikTok Shop: 1 in 4 makes a purchase at a Chinese online marketplace at least once a week, as their array of cheap, trendy goods proves impossible for the price-sensitive cohort to resist.

Reimagining Retail: The Unofficial Most Interesting Retailers List (August)

Audio
Aug 28, 2024

On today's podcast episode, we discuss the unofficial list of the most interesting retailers for the month of August. Each month, our analysts Arielle Feger, Becky Schilling, and Sara Lebow (aka The Committee) put together a very unofficial list of the top eight retailers they're watching based on which are making the most interesting moves: Who's launching new initiatives? Which partnerships are moving the needle? Which standout marketing campaigns are being created? In this month's episode, Committee members Arielle Feger and Sara Lebow will defend their list against analysts Blake Droesch and Sarah Marzano, who will dispute the power rankings by attempting to move retailers up, down, on, or off the list.

US Holiday Shopping 2024

US Holiday Shopping 2024

Report
Aug 20, 2024

Amid shifting consumer priorities, competitive promotional activity, and an unusual calendar, brands and retailers must fine-tune their holiday 2024 marketing strategies to maximize sales during this critical period.

US Retail Media Ad Spending Benchmarks: Q3 2024​

US Retail Media Ad Spending Benchmarks: Q3 2024​

Report
Aug 16, 2024

This is the first installment of our quarterly “Ad Spending Benchmarks” series, which helps ad buyers and sellers calibrate their spending and revenue mix against the market.

Exclusive: Amazon and Walmart rank highest among retailers for AI implementation

Exclusive: Amazon and Walmart rank highest among retailers for AI implementation

Article
Jul 31, 2024

Amazon, Walmart, and Stitch Fix lead retailers when it comes to AI implementation: But retailers of all sizes are leveraging the technology to drive sales and improve CX, according to a report provided exclusively to EMARKETER.

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