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Coronavirus Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Coronavirus

Industry Voices: Spotlight on Boll & Branch’s Jonathan Bottomley

Video
Dec 07, 2021

Buying new bedding is often triggered by necessity or a life event, and when that sale happens online, creating a sensorial experience is critical. Watch Industry Voices: Spotlight on D2C with Boll & Branch CMO Jonathan Bottomley to hear why great customer service paired with inspirational and educational content helps retain existing customers and prompt future sales.

Industry Voices: Spotlight on Joybird’s Eric Tsai

Video
Nov 30, 2021

As comfort-buying furniture online continues to rise, the direct-to-consumer (D2C) home furnishing sector has exploded with growth and competition. Watch Industry Voices: Spotlight on D2C with Joybird’s vice president, marketing and business development Eric Tsai to hear how the La-Z-Boy-owned brand scales its custom furniture business by staying in sync with consumer expectations.

5 trends disrupting the UK retail landscape

5 trends disrupting the UK retail landscape

Article
Nov 24, 2021

Last year, there was a huge shakeout in the UK’s retail landscape. Long-established names disappeared, hobbled by pandemic pressures, while a swath of digital-first players gained new customers.

Industry Voices: Spotlight on Nirvana Water’s Alex Matos

Video
Nov 24, 2021

As a new bottled water brand on an already crowded shelf, education is essential for creating brand trust. Watch Industry Voices: Spotlight on CPG with Nirvana Water Sciences’ marketing director Alex Matos to hear how the brand’s marketing hinges on teaching the benefits of its infused spring water to prospective consumers.

Industry Voices: Spotlight on SmileDirectClub’s John Sheldon

Video
Nov 23, 2021

Noticing gaps in accessibility, SmileDirectClub went to market to offer affordable, wide scale orthodontic care in the US before going global. Watch Industry Voices: Spotlight on D2C with SmileDirectClub CMO John Sheldon to hear how the brand’s goals were achieved by focusing on customer relationship management and a retention strategy rooted in telehealth.

Industry Voices: Spotlight on M&T Bank’s Francesco Lagutaine

Video
Nov 19, 2021

Through customer experience and community focus, M&T Bank is growing more than just its business. Watch Industry Voices: Spotlight on Financial Services with M&T Bank’s Francesco Lagutaine, chief marketing, communications and digital officer, to hear how M&T Bank is succeeding by combining large-bank advancements with small-bank values.

Industry Voices: Spotlight on Clorox’s Jackson Jeyanayagam

Video
Nov 16, 2021

The consumer packaged goods (CPG) and grocery sector is years beyond where it was expected to be in terms of consumer adoption of ecommerce. Watch Industry Voices: Spotlight on D2C with The Clorox Company’s Jackson Jeyanayagam to hear how the cleaning products company's brand portfolio is responding to evolving behavior and encouraging consumers of all ages to buy products online.

US Media and Entertainment Digital Ad Spending Forecast 2021

US Media and Entertainment Digital Ad Spending Forecast 2021

Report
Nov 16, 2021

Buoyed by a surge in US digital advertising, spending by the media and entertainment industries has exceeded pre-pandemic expectations and is poised for continued growth.

US Generation Z Shopping Behaviors

US Generation Z Shopping Behaviors

Report
Nov 15, 2021

Gen Z in the US already has estimated spending power of nearly $150 billion, and this cohort represents a growing opportunity for retailers and brands. Here’s a snapshot of recent Gen Z shopping and buying data to help guide you.

Industry Voices: Spotlight on Cafe Spice’s Sameer Malhotra

Video
Nov 12, 2021

In the kitchen, unexpected twists can result in exciting new flavors. Watch Industry Voices: Spotlight on CPG with Cafe Spice’s CEO and co-founder Sameer Malhotra to see how ingenuity and resilience are driving new recipes for success in the grab-and-go meals category.

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US Generation Z Healthcare Behaviors

US Generation Z Healthcare Behaviors

Report
Nov 10, 2021

The global pandemic has had a profound impact on Generation Z’s well-being and is setting the stage for how they interact with and navigate the healthcare system.

Industry Voices: Spotlight on White Castle’s Lynn Blashford

Video
Nov 05, 2021

From shopper marketing to social listening, White Castle is all in on creating memorable moments and acquiring new customers. Hear how the iconic fast food brand is marking its first century with a renewed focus on innovation. Watch Industry Voices: Spotlight on CPG with White Castle CMO Lynn Blashford.

Industry Voices: Spotlight on The Vitamin Shoppe’s Nadina Guglielmetti

Video
Oct 29, 2021

When unexpected market trends put more focus on health and wellness, The Vitamin Shoppe placed their customers center stage. Watch Industry Voices: Spotlight on CPG with Nadina Guglielmetti, marketing executive at The Vitamin Shoppe, to hear how precise investments in the customer journey can lead to big payoffs—in awareness, engagement, and credibility.

Industry Voices: Spotlight on Visa’s Frederique Covington Corbett

Video
Oct 25, 2021

As technology continues to accelerate and transform the financial sector, Visa saw an opportunity to reintroduce itself to the world with a campaign highlighting its role in facilitating global commerce. Watch Industry Voices: Spotlight on Financial Services with Visa executive Frederique Covington Corbett, PhD, to hear her thoughts on cryptocurrencies, "buy now, pay later," economic inclusion, and more.

Industry Voices: Spotlight on TD Bank’s Lee Lai

Video
Oct 18, 2021

Whether you visit a branch or digital property, TD Bank is reevaluating traditional banking’s communication methods. Watch Industry Voices: Spotlight on Financial Services with TD Bank’s Lee Lai, senior vice president and head of customer and retail distribution marketing, to hear why maintaining local human interactions across channels is a top priority.

Twitch will need many more music rights deals to satisfy creators

Twitch will need many more music rights deals to satisfy creators

Article
Sep 23, 2021

Twitch’s deal with the National Music Publishers’ Association must be the first of many: The platform will need to ink deals that actually let streamers use copyrighted music in order to fend off competitors and support its growing music community.

The US Digital-Only Banking Revolution

The US Digital-Only Banking Revolution

Report
Sep 15, 2021

Digital-only banks—and neobanks in particular—have emerged as potent threats to incumbents, and many disruptors that could further shake up the US banking market loom large. But incumbents can still secure digital account holders by adopting digital best practices championed by challengers.

How Banco Inter is working to democratize access to the digital economy in Brazil

How Banco Inter is working to democratize access to the digital economy in Brazil

Article
Sep 02, 2021

We spoke with Rodrigo Gouveia, CEO of Inter Marketplace at Banco Inter, to hear his thoughts on how fintech companies, like Banco Inter, are working to help close the divide between banked and unbanked consumers and democratize access to the digital economy for all.

US digital ad spend for computing products and consumer electronics will double between 2019 and 2023

Article
Aug 13, 2021

The computing products and consumer electronics industry saw increased revenues in 2020, and that bump will accelerate digital ad spending for years to come.

Telecoms set to boost 5G amid reopenings, but pandemic uncertainties loom large

Telecoms set to boost 5G amid reopenings, but pandemic uncertainties loom large

Article
Aug 10, 2021

AT&T and Verizon hope crowds returning to stadiums and music venues will provide attractive 5G use cases. But most consumers remain unaware of 5G—and new virus variants threaten to upend telecoms’ plans.

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