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Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.

Access All Charts and Data

Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.

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March 31, 2021

Types of Advertising US Consumers Are Most Comfortable Receiving, March 2021 (% of respondents)

Note

Data was provided to Insider Intelligence by LoopMe. Respondents were asked, "Which type of advertising are you most comfortable receiving?"

Methodology

Data is from a March 2021 LoopMe report titled "Understanding Consumer Ad Preferences & Online Data Regulation: US Insights Study." 2,410 US consumers ages 18+ were surveyed March 2-7, 2021 using the proprietary PurchaseLoop Research platform. 142,976 consumers were delivered the survey via their mobile devices. The surveys were non-incentivized and normalized by geography and gender to best represent the US population. LoopMe is a mobile video platform.

"Behind the Numbers" Podcast