November 18, 2019

Reasons Marketers in Europe and North America Have Adopted a Unified Customer Data Management Solution, Sep 2019 (% of respondents)

Description

Marketers were asked why they adopted a unified customer data management solution platform. Leading responses include increase prospect engagement rates through improved targeting and personalization, increase customer conversion rates through improved targeting and personalization and customer ... demand for consistent and contextually relevant engagement experience across channels.More
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Reasons Marketers in Europe and North America Have Adopted a Unified Customer Data Management Solution, Sep 2019 (% of respondents)

Publication Date

November 18, 2019

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