Pay TV
We track subscriber rates and usage information for subscription-based traditional television services that consumers pay for, including cable, satellite, telco and fiber operators, and internet protocol television (IPTV).
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Q2 2022 Digital Video Trends
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Streaming service competition heats up amid ...
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Over half of consumers want a streaming bundle ...
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Q1 2022 Digital Video Trends
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US pay TV penetration will drop below 50% in 2023
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Q2 2022 Digital Video Trends
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US Programmatic Video 2022
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Q4 2021 Digital Video Trends
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Insider Intelligence’s US Video Trends to Watch in 2022
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US Connected TV Advertising 2021
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Over-the-Top (OTT) Video Service Users, US
Pay TV Households & Viewers, US
Disney+ Viewers, US
Pay TV Subscription Revenues, US
Apple, US
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Q2 2022 Digital Video Trends
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US Cable vs. Over-the-Air (OTA) Households, 2015-2022 (millions)
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Over half of consumers want a streaming bundle option
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US Subscription TV Revenues, 2020 & 2021 (billions)
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Q1 2022 Digital Video Trends
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