Shein Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Shein
UK Social Commerce 2024

UK Social Commerce 2024

Report
Nov 12, 2024

Social commerce is gaining momentum in the UK—with sales set to double by 2028—as major brands join TikTok and as more people shop on social platforms.

The UK Mobile Commerce Opportunity

The UK Mobile Commerce Opportunity

Report
Nov 07, 2024

The UK is a world leader in mobile commerce. How can brands and retailers succeed in a competitive market?

The Biden administration’s de minimis crackdown drives up demand for US warehouse space

Article
Nov 04, 2024

Shein, Temu, and Alibaba expand their US warehouse presence: The push dovetails with the US crackdown on the de minimis loophole.

Shein rolls out credit card in Mexico, with more likely on the way

Shein rolls out credit card in Mexico, with more likely on the way

Article
Oct 24, 2024

It's the ecommerce giant’s first credit card but likely not the last as it competes with Amazon and other ecommerce sites

Shein’s revenue growth slowed in 2024

Shein’s revenue growth slowed in 2024

Article
Oct 23, 2024

Competition from Temu caused Shein’s revenue growth to slow in H1 2024: The fast-fashion retailer faces a challenging path ahead as regulatory scrutiny and a highly competitive environment threaten its IPO chances.

The Big Four’s mixed Q3 reflects digital advertising uncertainties

The Big Four’s mixed Q3 reflects digital advertising uncertainties

Article
Oct 23, 2024

Mixed results from the Big Four ad firms mark a turbulent period: Concerns about the regulatory landscape and tariffs weigh on spending.

AliExpress, Shein, Temu, TikTok Shop, and the Impact of Chinese Ecommerce Players in Asia-Pacific

AliExpress, Shein, Temu, TikTok Shop, and the Impact of Chinese Ecommerce Players in Asia-Pacific

Report
Oct 16, 2024

Amid escalating geopolitical tensions and regulatory scrutiny in the US and Western Europe, Chinese ecommerce giants are increasingly turning their focus to Asia-Pacific.

Governments take action to slow Temu’s rise

Governments take action to slow Temu’s rise

Article
Oct 11, 2024

Temu’s international expansion hits regulatory roadblocks: Governments around the world are scrutinizing its business practices and taking measures to protect local retailers.

Shein surpasses Boohoo as its ultra-cheap wares win over UK shoppers

Shein surpasses Boohoo as its ultra-cheap wares win over UK shoppers

Article
Oct 09, 2024

Shein’s UK revenues soar while the wait for IPO drags on: The fast-fashion retailer’s success has come at the expense of companies like Boohoo and Asos.

US Retail Industry Ad Spending 2024

US Retail Industry Ad Spending 2024

Report
Oct 04, 2024

Retail has come off its lengthy run of outperforming overall US ad spending growth. While growth will dip below the average for all industries in 2024, the pace is set to pick up again in 2025 and 2026.

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American Eagle fights dupe culture with Amazon suit

Article
Sep 30, 2024

American Eagle sues Amazon for trademark infringement in fight against product dupes, knockoffs: The retailer accused the ecommerce giant of unauthorized use of its “Aerie” trademarks, which it said helped drive traffic and sales on the marketplace at American Eagle’s expense.

Temu woos Amazon sellers as US customer base shrinks

Temu woos Amazon sellers as US customer base shrinks

Article
Sep 24, 2024

Temu pitches Amazon sellers amid growing headwinds in the US: The retailer is recruiting local merchants to offset the impact of the de minimis crackdown, but a slowdown in customer growth poses a bigger challenge.

Gen Zers turn to TikTok Shop for holiday purchases

Gen Zers turn to TikTok Shop for holiday purchases

Article
Sep 20, 2024

TikTok Shop is Gen Z’s new favorite gifting destination: More than half plan to make a purchase on the platform this holiday season, lured by the prospect of a good deal.

US tariff shift could affect Temu and Shein ad spending

Article
Sep 19, 2024

Chinese retailers may cut ad spending under new tariffs: US tariff crackdown could impact Temu and Shein's ad investments, reshaping the digital ad market.

Inditex seizes growth opportunities as competitors falter

Article
Sep 11, 2024

Inditex bounces back after a rainy summer dented sales growth: The Zara parent reported a strong start to Q3 as shoppers responded positively to its product assortment.

Western Europe Ecommerce Forecast 2024

Western Europe Ecommerce Forecast 2024

Report
Sep 05, 2024

Ecommerce sales have returned to modest growth in Western Europe as the economic outlook brightens and more people embrace the convenience of shopping via mobile phone.

Shein, Temu win over Gen Z shoppers

Shein, Temu win over Gen Z shoppers

Article
Aug 30, 2024

Gen Z shoppers embrace Temu, Shein, and TikTok Shop: 1 in 4 makes a purchase at a Chinese online marketplace at least once a week, as their array of cheap, trendy goods proves impossible for the price-sensitive cohort to resist.

There’s little consensus among holiday forecasts

There’s little consensus among holiday forecasts

Article
Aug 27, 2024

Holiday sales forecasts range between 2% and 4.8%: That variation reflects an unusual environment shaped by lingering inflation, potential interest rate cuts, and a volatile election season.

The top 10 apparel retail sites by unique visits

The top 10 apparel retail sites by unique visits

Article
Aug 26, 2024

Shein was the No. 1 apparel retail site among US visitors in June, with 46.9 million unique visits, according to Comscore data.

US Ecommerce Forecast 2024

US Ecommerce Forecast 2024

Report
Aug 23, 2024

US retail and ecommerce sales will maintain stable growth over the next five years, with pockets of opportunity emerging from new digital consumers and mobile-first online shopping trends.

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