On today's episode, we discuss how advertisers and publishers can adapt to the privacy and data strategy needs of a radically changing advertising ecosystem for the benefit of both brands and consumers. "In Other News," we talk about the implications of two significant legal cases for Google and what to make of Apple offering more ads. Tune in to the discussion with our analyst Max Willens and Neustar's global vice president of marketing solutions Brett House.

Privacy standards are changing under advertisers’ feet: Lawsuits from private citizens and the federal government show that a digital advertising reckoning is under way.

Major advertising categories are pulling ad spending: August saw ad spend decrease for the third month in a row as the industry struggles to adapt to new standards.

While advertisers have been scrambling to figure out what they’ll do when Google phases out third-party cookies, a larger threat has come into play: privacy regulations.

Digital trust is the confidence people have that a platform will protect their information and provide a safe environment for them to create and engage with content. Our sixth annual benchmark survey of US social media users reveals that trust in social media platforms has declined substantially this year in key areas including privacy, safety, and ad relevance.

User trust in the major social platforms is down this year, according to our sixth annual benchmark survey, especially in the areas of privacy, safety, and ad relevance. Trust affects ad engagement, and in a year when ad revenue growth is slowing for many platforms, it’s imperative that they stem the declines.

Advertisers should worry more about regulation than cookie depreciation: A report from the IAB calls out legislation as the biggest threat to signal loss.

Meta faces litany of fines in EU: Ireland fines Instagram $403 million for exposing underage users’ personal data. Persistent privacy penalties and lack of user protection could diminish Meta’s wider metaverse ambitions.

Personalization pays if brands get it right: Consumers want content tailored just for them, but the challenges can be daunting for marketers.

Snap in survival mode: Snap is laying off some of its augmented reality hardware and software talent, stalling years of innovation and putting its leadership position in AR at risk.

Consumers’ sentiment is shifting. They now put more trust in institutions other than their primary bank or credit union for financial and banking services.

US banks are facing a consumer crisis of faith amid market turmoil. The trust-building actions banks take now will determine how their customer relationships fare in the future.

Amazon’s Roomba acquisition is a data privacy nightmare: Regulators are worried that Amazon, which already has eyes and ears in consumers’ homes, will now be able to map and monitor those homes.

As Apple’s ad business expands, ATT’s reputation suffers: The mobile ad industry is reeling from the change, while Apple’s services unit grows ever larger.

Focusing on TikTok: As the social video platform cuts jobs around the world and deals with the departure of its chief security officer and accusations of data harvesting, we weigh in on what’s next.

T-Mobile’s App Insights is a learning moment for advertisers: The new tracking program has been called creepy as consumers protect their personal data.

Advertising feels the economic squeeze: The industry lost 2,400 jobs last month despite an overall employment increase and record digital spending.

App usage is strong, but advertisers need to rethink their strategies, thanks to ad tracking and measurement changes.

Meta clashes with Apple over AppTrackingTransparency: The change damaged Meta’s profits, but Apple’s ad business is soaring.

AI replaces metal detectors: Amid alarming rates of gun violence, Evolv Technology is deploying AI scanners to track guns in public places. But it has a lot of learning to do.