Cryptocurrency Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Cryptocurrency
Bitcoin ETFs are here—get ready for customers to ask about investing in them

Bitcoin ETFs are here—get ready for customers to ask about investing in them

Article
Jan 12, 2024

Now clients can invest in crypto through traditional financial institutions—and neither will have to directly hold digital currency.

Crypto backers are really excited about the prospects of an ETF that tracks Bitcoin

Crypto backers are really excited about the prospects of an ETF that tracks Bitcoin

Article
Jan 08, 2024

The crypto-wary regulator is expected to pave the way for easier investment in Bitcoin over the next week.

EU makes progress on digital euro but faces many hurdles

Article
Jan 08, 2024

India’s CBDC setbacks suggest the digital euro will have to overcome many hurdles

Fintech Trends to Watch in 2024

Fintech Trends to Watch in 2024

Report
Dec 21, 2023

Precipitously decreased funding is creating headwinds for fintech, but emerging environmental and regulatory crises will present innovative startups and vendors with lucrative opportunities in 2024.

Advertising Trends to Watch in 2024

Advertising Trends to Watch in 2024

Report
Nov 29, 2023

Ad spending growth is tapering off, but major changes are coming to the market, including the deprecation of third-party identifiers, a new era in TV ad measurement, and growing use of AI in advertising.

Former Binance CEO pleads guilty to violating US anti-money-laundering requirements

Former Binance CEO pleads guilty to violating US anti-money-laundering requirements

Article
Nov 29, 2023

This time, it’s the former CEO of the world’s largest bitcoin and altcoin crypto exchange.

Sam Bankman-Fried’s verdict will weaken mainstream demand for cryptocurrency

Sam Bankman-Fried’s verdict will weaken mainstream demand for cryptocurrency

Article
Nov 13, 2023

The FTX founder will face the consequences of his illegal crypto dealings—but how does publicity around the trial affect the financial services industry?

Banks should follow fintech’s example to bridge the Latino banking divide

Article
Oct 02, 2023

FIs must prioritize inclusion of the booming Latino community, which faces barriers in traditional banking—but shows high fintech engagement.

Coinbase and Binance lawsuits will batter consumer confidence and could potentially derail US crypto industry

Coinbase and Binance lawsuits will batter consumer confidence and could potentially derail US crypto industry

Article
Jun 07, 2023

The SEC stepped up its crackdown on crypto after filing civil charges against Coinbase and Binance.

Gen Z Consumer Payment Habits

Gen Z Consumer Payment Habits

Report
May 22, 2023

Gen Zers are flocking to emerging payment methods, but card-based options, led by debit cards, remain supreme. Payment providers must align offerings with Gen Z’s preferences now as their spending power grows.

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Crypto payments will push past crypto winter

Crypto payments will push past crypto winter

Article
May 18, 2023

The crypto winter has brought assets crashing down to earth and dampened payments growth. But key crypto payment use cases remain intact, drawing continued investment from major payment providers. This helps set a path for US crypto payment adoption to grow by a 21.3% average annual rate from 2022 to 2025 and worldwide volume to grow by 12.6%.

US Crypto Payments Forecast 2023

US Crypto Payments Forecast 2023

Report
May 18, 2023

Cryptocurrency volatility has tempered expectations for crypto payments. But it hasn’t erased them: Retail, remittance, and cross-border B2B payments remain in growth mode.

Stripe's demand-driven crypto plans could inspire rival copycats

Stripe's demand-driven crypto plans could inspire rival copycats

Article
May 15, 2023

Despite a tough few months, Stripe is willing to invest in crypto. Industry rivals may need to take note.

Venmo plays the long game with crypto, introducing crypto transfers

Article
May 04, 2023

It launched crypto transfers between Venmo users and through external wallets and exchanges.

Global Remittances Forecast 2023

Global Remittances Forecast 2023

Report
Apr 14, 2023

Digitization has reduced consumers’ remittances costs worldwide, reshaping the competitive battlefield. Money transfer operators must follow new playbooks to monetize this $800 billion market.

The Daily: US sports betting's explosion, how people feel about owning crypto, and Substack's new Notes feature

Audio
Apr 14, 2023

On today's episode, we discuss how sports betting in the US became an overnight market and how many folks will own cryptocurrency going forward. "In Other News," we talk about Substack's new tweet-like feature "Notes" and how YouTube is pricing NFL Sunday Ticket. Tune in to the discussion with our director of forecasting Peter Newman and analyst Andrew Spink.

Cryptocurrency, US

CollectionSnapshot
Apr 10, 2023

Cryptocurrency, Worldwide

CollectionSnapshot
Apr 10, 2023
The state of banking in 5 charts

The state of banking in 5 charts

Article
Mar 27, 2023

Between bank collapses and a prolonged crypto winter, 2023 has not been kind to the banking industry. But that doesn’t mean things can’t turn around. Here are five charts on what’s good (consumer trust remains steady), what’s bad (crypto’s downfall continues), and some areas of opportunity (the rise of ChatGPT).

What’s keeping Web3 from mainstream financial services adoption?

What’s keeping Web3 from mainstream financial services adoption?

Article
Mar 01, 2023

Web3 is intrinsically linked to crypto, which is in crisis. Web3 users can’t touch applications without touching crypto.

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