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Cryptocurrency Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Cryptocurrency
Blockchain in Payments

Blockchain in Payments

Report
Apr 06, 2021

Blockchain is attracting enormous interest on the back of surging cryptocurrency valuations and increasingly high-profile payment integrations. But as a real payment currency, blockchain-based cryptocurrency still must overcome many hurdles before it can truly disrupt the space.

US adults are split on whether cryptos are the future or simply confusing

US adults are split on whether cryptos are the future or simply confusing

Article
Mar 11, 2021

Cryptocurrency: The future of money or too risky to use?

Q2 2019 Social Trends

Q2 2019 Social Trends

Report
Jul 23, 2019

This report covers key events in the global social media market, new data, trends and business activity in Q2 2019. It also includes our updated forecasts for social network users in Asia-Pacific, Europe, Latin America and worldwide.

Facebook's New Libra Cryptocurrency Helps the Company Diversify Away from Advertising

Facebook's New Libra Cryptocurrency Helps the Company Diversify Away from Advertising

Article
Jun 24, 2019

After a year of rumors, Facebook confirmed its plans to create a financial system based off a new cryptocurrency called Libra. While the company derives a majority of its revenues from advertising, it’s clear that it’s been trying to diversify its income, and this new digital currency—along with its new digital wallet feature Calibra—is the next step in executing this strategy.

Will Cryptocurrencies Change Digital Publishing?

Will Cryptocurrencies Change Digital Publishing?

Interview
Aug 31, 2018

Ted Dhanik, CEO and co-founder of ad tech firm engage:BDR, spoke about how publishers can use cryptocurrencies to get paid faster.

Starbucks Is Involved with a Cryptocurrency Platform. You'll Still Pay for Coffee in Dollars.

Starbucks Is Involved with a Cryptocurrency Platform. You'll Still Pay for Coffee in Dollars.

Article
Aug 07, 2018

The news that Starbucks was among the companies working on a platform called Bakkt that will allow consumers to "buy, sell, store and spend digital assets on a seamless global network" was widely interpreted as a sign that the coffee giant was set to accept cryptocurrency payments. Not exactly.

How Publishers Can Fight Ad Blocking with Crypto Mining

How Publishers Can Fight Ad Blocking with Crypto Mining

Interview
Mar 21, 2018

Salon Media Group CEO Jordan Hoffner talks about using blockchain and cryptocurrency mining to fight fraud and ad blockers.

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