The card’s innovative offering should help it to pick up steam, boosting the network’s volume
The point-of-sale installment offering will face adoption hurdles given growing competition in the country
Growing its network of airport lounges can help Capital One compete with American Express and Chase for frequent flyers
They can help Google steal some market share from Apple as it opens up its NFC tech.
The rollout keeps U.S. Bank competitive with other issuers, like Chase, and can help encourage greater travel spend on its cards
They seem to be responding well to Amex’s 40 product revamps this year, shrugging off higher annual fees
Leading cash-back credit cards need to drive acquisition in a cutthroat segment of the card market. Our exclusive consumer survey data reveals which emerging features issuers should invest in to win over customers.
Digital ad spending in the payments industry is set to surge as consumers start to get through the financial headwinds of the past few years. We look at where payment providers should focus their ad spend to maximize returns.
The issuer wants concessions from Apple to protect it from some of the issues Goldman Sachs has dealt with
American Express is expanding Amex Offers, which allows advertisers to serve card holders tailored deals. The expansion comes on the heels of Chase and PayPal launching financial media networks (FMNs), a trend we expect will continue.
Banks are experimenting with emerging technologies and business models to find new revenue streams. But stepping outside traditional banking molds introduces more business, reputational, and regulatory risk.
The company is setting itself up for long-term growth, but the looming threat of the swipe fee battle remains
It may be an olive branch for Gen Zers and millennials who may be upset over its decision to stop accepting Amex. It’s a win for Venmo’s monetization journey
Influencer marketing is becoming a need-to-have for payment brands’ marketing teams. While not without risks, it’s key to building awareness and creating relationships with young consumers.
B2B event marketing is essential and highly engaging, but ROI challenges persist. Marketers should choose the right event format, use technology and AI for better results, and integrate events into broader marketing strategies.
But the data suggests a full credit card recovery will likely take longer than expected
In the third of five reports in our “Payments Ecosystem 2024” collection, we unpack how the lines between POS hardware and software are disappearing as providers push the innovation envelope.
Payment networks provide the infrastructure (rails) through which funds flow between payers and recipients. They come in different flavors based on settlement speed, supported transaction types, costs, and operational hours.
Small and medium-sized businesses will account for almost half of the $35 trillion B2B payments market this year. They have been slow to digitize, handing B2B payment providers a unique set of needs to address.
Acquirers, networks, and issuers each play distinct roles in the payments purchasing chain. But those roles are shifting as providers adapt to the rise of software and value-added services, increased payment method choice, and cloud-based innovation.
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