Amazon Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Amazon
What to expect during Amazon’s Prime Day sale

What to expect during Amazon’s Prime Day sale

Article
Jul 08, 2022

Prime Day isn’t impervious to economic slowdown, but it’ll do just fine: We still expect the event to generate more than $12.5 in revenues this year—and boost spending on other sites too.

US retail ecommerce sales to surpass $1 trillion this year

US retail ecommerce sales to surpass $1 trillion this year

Article
Jul 07, 2022

US retail ecommerce sales will top $1 trillion this year, up 9.4% from $960.44 billion last year. Come 2026, more than $1 in $5 spent on retail will come from ecommerce channels.

Spotlight: Shopify 2022

Spotlight: Shopify 2022

Report
Jul 06, 2022

Shopify offered a lifeline for merchants during the pandemic. Now, as the ecommerce environment grows more challenging, the company is devising new strategies to help brands expand their reach.

Retailers rethink their retail concepts

Retailers rethink their retail concepts

Article
Jul 01, 2022

Retailers experiment with the role of the store: Gap, Jonathan Adler, and others are testing new retail concepts and tech to determine the best way to leverage their physical presences.

Google among Big Tech companies reacting to Supreme Court abortion ruling

Article
Jun 28, 2022

Big Tech post-Roe: As tech giants like Google respond to abortion rights loss, they face a quagmire of choices about strengthening digital privacy, censorship, and where to do business.

Amazon’s people problem poses an existential threat to its customer experience

Article
Jun 24, 2022

The Amazon way of management’s unanticipated long-term costs: The retailer is running out of people to hire in its US warehouses, which could hinder its service quality and growth.

Can Big Tech manage the surging wave of unionization?

Article
Jun 24, 2022

Tech’s labor tug of war: Big Tech is raising pay and discouraging union efforts, but an increasing number of workers are banking on unions to give them a voice in negotiating working conditions and benefits.

How Prime Day will deliver for Amazon’s competitors

How Prime Day will deliver for Amazon’s competitors

Article
Jun 23, 2022

Prime Day will once again prove to be a major retail event this year, not just for Amazon but for its competitors as well.

Big tech implores US congress to pass chip subsidies

Big tech implores US congress to pass chip subsidies

Article
Jun 17, 2022

$52B chip bill stuck in legislative limbo: The CHIPS for America Act would help offset some of the losses suffered by American chipmakers or allow them to pursue expansion plans.

The Weekly Listen: 'Top Gun: Maverick' helps theaters, air travel's recovery, and Amazon to overtake Walmart?

Audio
Jun 17, 2022

On today's episode, we discuss how much "Top Gun: Maverick" is helping movie theaters recover, why the number of American video game players is shrinking, the headwinds threatening air travel's recovery, how much money Spotify made from podcast ads, when Amazon may overtake Walmart as the largest retailer in the US, an unpopular opinion about the movie-viewing experience, how Bluetooth got its name, and more. Tune in to the discussion with our analysts Dave Frankland and Paul Verna and director of forecasting Oscar Orozco.

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Analyst Take: EVs take more than just flipping a switch. Can the grid handle it?

Article
Jun 16, 2022

As EV adoption accelerates, the necessary charging infrastructure to support it lags behind in the US. The Biden administration has ambitious goals to get the country up to speed, but well-crafted implementation will be crucial to protecting the electrical grid. Part of the solution is harnessing the full potential of EV batteries to bolster energy supplies.

Amazon devices find homes in nearly 30% of households

Amazon devices find homes in nearly 30% of households

Article
Jun 15, 2022

As of February 2022, nearly 30% US households with Wi-Fi had an Amazon Fire TV device. More than 20% owned an Echo smart speaker, Fire tablet, or both.

Healthcare Cloud Spending, US

CollectionSnapshot
Jun 15, 2022
Retailers bet on dedicated sales days to revitalize consumer demand

Retailers bet on dedicated sales days to revitalize consumer demand

Article
Jun 15, 2022

Retailers look to promotional shopping events like Prime Day to juice sales: Amazon, Alibaba, Walmart, and others hope the prospect of a good deal will lure customers in.

Amazon ends $7.7B quest to purchase cricket rights

Article
Jun 13, 2022

Those waiting for a bid from Amazon are going to hear crickets: The digital giant won’t pay up to $7.7 billion to win streaming rights for Indian Premier League cricket matches.

Amazon says its drone deliveries will launch later this year

Article
Jun 13, 2022

Amazon’s Prime Air drone delivery service is ready for takeoff: But it isn’t clear if the service is ready for primetime.

US sales will account for over half of global Amazon Prime Day sales

US sales will account for over half of global Amazon Prime Day sales

Article
Jun 13, 2022

We expect relatively strong performance on Prime Day despite a slow start to the year for Amazon and other etailers.

Amazon’s fashion ambitions extend beyond being the top US apparel retailer

Amazon’s fashion ambitions extend beyond being the top US apparel retailer

Article
Jun 10, 2022

Amazon’s fashion expansion continues with forays into luxury and physical retail: The company’s high-end ambitions are at odds with its emphasis on value and low prices.

The Daily: The billion-dollar ad club, digital ad guidance, and Amazon's consumer chief resigns

Audio
Jun 09, 2022

On today's episode, we discuss the players in the advertising space—besides Meta, Google, and Amazon—that have created a billion-dollar ad business and which ones are close to gaining membership to the billion-dollar ad club. "In Other News," we talk about a refresh to the Federal Trade Commission's digital ad guidance and what Amazon's worldwide consumer chief stepping down means for the retail giant. Tune in to the discussion with our analysts Andrew Lipsman and Max Willens.

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