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By Use CaseDetermine Market Sizing Develop Strategies Allocate Budget Benchmark Performance Win New Business Develop Go-to-Market Strategy Stay Informed Thought Leadership

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Boost your brand and generate demand with media programs.

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Key decision-makers share why they find EMARKETER so critical.

Take a look into our corporate culture and view our open roles.

Our Methodology

Rigorous proprietary data vetting strips biases and produces superior insights.

See our latest press releases, news articles or download our press kit.

Speak to a member of our team to learn more about EMARKETER.

Explore plans and subscriptions.

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Access All Charts and Data

Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.

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Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.

April 8, 2026

Preference for AI vs. Traditional Search in Select Situations According to US AI Chatbot Users, by Age, Feb 2026 (% of respondents in each group)

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Chart Title

Preference for AI vs. Traditional Search in Select Situations According to US AI Chatbot Users, by Age, Feb 2026 (% of respondents in each group)

Publication Date

April 8, 2026

Sources

Source information is only available to PRO subscribers.

Topics

Artificial Intelligence (AI)Teens Adults Generation Z Generation X Baby Boomers Millennials Seniors Search United States