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March 25, 2025
US Subscription Video-on-Demand (SVOD) Subscribers Who Use Ad-Supported SVOD Services, by Generation, Oct 2024 (% of respondents)
Methodology
Data is from the March 2025 Deloitte report titled "2025 Digital Media Trends." 3,595 US teens and adults ages 14+ were surveyed online during October 2024. Results were weighted against the most recent US census to be representative of the national population.Sources
Chart Title
US Subscription Video-on-Demand (SVOD) Subscribers Who Use Ad-Supported SVOD Services, by Generation, Oct 2024 (% of respondents)Publication Date
March 25, 2025