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Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.

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Access All Charts and Data

Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.

November 19, 2019

What Sources Do US Millennial B2B Professionals Use for Info/Aid in Purchase Decision-Making? (% of respondents, Sep 2019)

What Sources Do US Millennial B2B Professionals Use for Info/Aid in Purchase Decision-Making? (% of respondents, Sep 2019)

Description

The table shows which tools millennial B2B decision-makers in the United States use to seek information and aid in purchase decision making. Sources include colleagues, industry experts, consultants, conferences/trade shows, agency partners, vendor marketing materials, business media/news coverage, ... LinkedIn, blogs/product review forums, social media channels and social media influencers among others.