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April 17, 2023
Impact of User-Generated Video Content (UGC) on the Consumer Journey According to US Consumers, by Generation, Nov 2022 (% of respondents in each group)
Methodology
Data is from the April 2023 Deloitte report titled "Digital Media Trends." 2,020 US consumers ages 14+ were surveyed online during November 2022. Data was weighted to be representative according to the US Census.Chart Title
Impact of User-Generated Video Content (UGC) on the Consumer Journey According to US Consumers, by Generation, Nov 2022 (% of respondents in each group)Publication Date
April 17, 2023